# CleverTap

CleverTap is an all-in-one customer engagement and retention platform that brands use to personalize messaging and grow customer lifetime value. Its CleverAI layer and Tesseract Decisioning Engine choose the message, offer and moment for each user and deliver it across push, email, WhatsApp, in-app, web, RCS and SMS channels. The platform also includes customer data and analytics, experimentation, campaign orchestration and a rewards management product.

Page: https://slateindex.ai/brand/clevertap · data of 2026-11-02

## Facts

- Founded: 2013
- Headquarters: San Francisco, California, United States
- Employees: 501–1,000
- Company type: Private, venture-backed
- Latest funding: Series D
- Deployment: Cloud SaaS hosted on AWS with localized instances and an optional on-premises dispatcher
- Best for: Consumer brands with mobile apps and websites in e-commerce, subscriptions, financial services and gaming that want to grow customer lifetime value.
- Compliance: ISO/IEC 27001, ISO/IEC 27017, SOC 2 Type II, CSA STAR Level 2, GDPR, CCPA, HIPAA

## Products

- CleverAI: Intelligence layer providing live 1:1 personalization, predictions and AI-driven content and orchestration.
- Tesseract Decisioning Engine: Decides the best message, offer and moment per customer, live.
- TesseractDB: Data store with real-time context and live signals.
- Customer Data & Analytics: Automated segments, behavioral analytics and dashboards.
- Experiment & Optimize: Experimentation and optimization of engagement strategies.
- Campaign Orchestration: Omnichannel journeys and campaigns across messaging channels.
- Promos and Loyalty Rewards: Rewards management platform for loyalty offers.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Marketing Automation | 28 of 46 | 1.8 | 4 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 1.9 | 7.4% |
| google_ai_mode | 0.0 | 0.0% |
| perplexity | 3.5 | 7.4% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “CleverTap AI visibility profile”, https://slateindex.ai/brand/clevertap, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).