# Fivetran

Fivetran is an automated data movement platform that syncs data from SaaS applications and databases into cloud data warehouses through pre-built connectors. It also offers dbt-powered transformations, and after its merger with dbt Labs the combined company sells these alongside dbt Labs' products.

Page: https://slateindex.ai/brand/fivetran · data of 2026-11-03

## Facts

- Founded: 2012
- Headquarters: Oakland, California
- Employees: 1,001–5,000
- Company type: Private, venture-backed
- Latest funding: Series D-2
- Deployment: Flexible deployment, including private deployment and private networking options
- Compliance: SOC 1, SOC 2, GDPR, HIPAA BAA, ISO 27001, PCI DSS Level 1, HITRUST

## Products

- Fivetran Connectors: Automated pre-built connectors that sync SaaS apps and databases into cloud data warehouses.
- Transformations (dbt-powered): Data transformations powered by dbt, offered by the combined Fivetran and dbt Labs company.
- Managed Data Lake Service: Stores data as managed Apache Iceberg tables in the customer's own cloud storage. Generally available.
- Fivetran Context Layer: Introduced at dbt Summit 2026. Private beta as of September 2026.
- Lake Compute: Private beta as of September 2026.
- AI Connector Builder: Generates connectors from API documentation.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Data Warehouse | 12 of 39 | 7.2 | 15 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 5.7 | 22.2% |
| google_ai_mode | 7.0 | 11.1% |
| perplexity | 8.7 | 22.2% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Fivetran AI visibility profile”, https://slateindex.ai/brand/fivetran, data of 2026-11-03. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).