# Google Analytics

Google Analytics is a web analytics service from Google that tracks website and mobile app traffic. It is delivered as GA4, which uses an event-based data model with predictive metrics and anomaly detection. It can be set up with the Google tag, Google Tag Manager, or an app SDK.

Page: https://slateindex.ai/brand/google-analytics · data of 2026-11-02

## Facts

- Founded: 2005
- Headquarters: Mountain View, California
- Employees: 5,000+
- Company type: Division of Alphabet
- Compliance: ISO 27001

## Products

- Google Analytics (GA4): Web and mobile app traffic analytics with an event-based data model and machine-learning features.
- Google Analytics 360: Paid enterprise tier that bundles Analytics with Tag Manager, Optimize, Data Studio, Surveys, Attribution, and Audience Center.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Web Analytics | 1 of 45 | 68.6 | 64 |
| SEO Tools | 6 of 58 | 21.5 | 27 |
| Product Analytics | 7 of 30 | 11.8 | 17 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 77.8 | 88.9% |
| google_ai_mode | 63.5 | 74.1% |
| perplexity | 64.4 | 74.1% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Google Analytics AI visibility profile”, https://slateindex.ai/brand/google-analytics, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).