# Insider One

Insider One is a customer engagement platform for marketing teams. It combines a customer data platform, personalization and journey orchestration across channels such as web, email, SMS, WhatsApp, push notifications and site search. Its Agent One component is an AI layer that plans, acts on and optimizes customer engagement.

Page: https://slateindex.ai/brand/insider-one · data of 2026-11-02

## Facts

- Founded: 2012
- Employees: 1,001–5,000
- Company type: Private, venture-backed
- Latest funding: Series E
- Deployment: Cloud-based
- Best for: Marketing teams at large consumer brands that want one platform for data, personalization and cross-channel engagement
- Compliance: ISO/IEC 27001:2022, SOC 2 Type 2, ISO 22301, CSA STAR Registry, GDPR-compliant

## Products

- Agent One: Self-optimizing intelligence system for customer engagement.
- Agent One Teams: Runs customer engagement on a team's behalf, within outcomes and guardrails the team sets.
- Agent One Audiences: Captures customer intent and turns it into action across touchpoints.
- CDP: Customer data platform giving a 360 view of customers for segmentation and activation.
- Personalization: Personalized experiences built on the unified customer profile and AI.
- Journey Orchestration: Orchestrates customer journeys across touchpoints and channels.
- Reporting and Insights: Real-time insights and performance reports for campaigns.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Marketing Automation | 24 of 46 | 2.3 | 5 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 1.9 | 7.4% |
| google_ai_mode | 0.0 | 0.0% |
| perplexity | 5.0 | 11.1% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Insider One AI visibility profile”, https://slateindex.ai/brand/insider-one, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).