# Microsoft Entra ID

Microsoft Entra ID, formerly Azure Active Directory, is Microsoft's cloud-based identity and access management service. It provides authentication, policy enforcement and protection for users, devices, apps and resources. It is offered in Free, P1 and P2 tiers, with P1 covering single sign-on, multi-factor authentication and Conditional Access, and P2 adding ID Protection, Privileged Identity Management and access reviews.

Page: https://slateindex.ai/brand/microsoft-entra-id · data of 2026-11-03

## Facts

- Founded: 2008
- Company type: Division of Microsoft
- Deployment: Cloud

## Products

- Microsoft Entra ID Free: Entry tier of the Entra ID identity service.
- Microsoft Entra ID P1: Core IAM capabilities including single sign-on, multi-factor authentication and Conditional Access.
- Microsoft Entra ID P2: Everything in P1 plus ID Protection, Privileged Identity Management and identity governance such as access reviews.
- Microsoft Entra Connect: Synchronizes on-premises Active Directory with Entra ID (formerly Azure AD Connect).

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Identity & Access Management | 1 of 37 | 66.0 | 40 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 80.5 | 95.5% |
| google_ai_mode | 68.9 | 77.8% |
| perplexity | 63.1 | 70.4% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Microsoft Entra ID AI visibility profile”, https://slateindex.ai/brand/microsoft-entra-id, data of 2026-11-03. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).
