# Moz Pro

Moz Pro is an SEO software toolkit for keyword research, competitive and link research, rank tracking, site audits and domain metrics. It also tracks how often a brand appears in AI-generated answers across chosen prompts and AI models.

Page: https://slateindex.ai/brand/moz-pro · data of 2026-11-02

## Facts

- Company type: Division of Ziff Davis
- Latest funding: Series C
- Deployment: Cloud-based software as a service
- Best for: SEO professionals, agencies, in-house marketing teams and individual consultants who want SEO and AI search tracking in one toolkit

## Products

- Moz Pro: All-in-one SEO and AI visibility toolkit with keyword research, rank tracking, site audits, link research and domain metrics.
- Moz Local: Local SEO tool for managing business listings, reviews, social posts and local rank tracking across locations.
- STAT: Large-scale daily rank tracking platform for keyword sets in the thousands or more, with SERP feature and share of voice analytics.
- Moz API: API for Moz metrics such as Domain Authority, Page Authority, Brand Authority and link data, for building custom tools and dashboards.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| SEO Tools | 5 of 58 | 25.9 | 35 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 34.1 | 63.0% |
| google_ai_mode | 28.7 | 40.7% |
| perplexity | 15.0 | 25.9% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Moz Pro AI visibility profile”, https://slateindex.ai/brand/moz-pro, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).