# Pardot

Marketing Cloud Account Engagement, formerly branded Pardot, is a B2B marketing automation platform owned by Salesforce. It is built to help companies drive efficient growth through marketing and sales alignment.

Page: https://slateindex.ai/brand/pardot · data of 2026-11-02

## Facts

- Company type: Division of Salesforce
- Deployment: Cloud service on Salesforce Hyperforce infrastructure on AWS
- Best for: B2B companies already running on Salesforce
- Compliance: ISO 27017, HDS (French health data hosting) certificate

## Products

- Marketing Cloud Account Engagement: B2B marketing automation platform, formerly branded Pardot, for capturing and nurturing leads and aligning marketing with sales.

## Rankings

| Category | Rank | Visibility | Mentions |
|---|---|---|---|
| Marketing Automation | 14 of 46 | 7.3 | 12 |
| CRM | 27 of 39 | 1.4 | 2 |

## By engine

| Engine | Visibility | Mention rate |
|---|---|---|
| chatgpt | 0.0 | 0.0% |
| google_ai_mode | 18.7 | 37.0% |
| perplexity | 3.1 | 7.4% |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Pardot AI visibility profile”, https://slateindex.ai/brand/pardot, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).