# Web Analytics AI visibility leaderboard

How ChatGPT, Perplexity, Google AI Mode rank 45 Web Analytics brands across 30 buyer prompts.

Page: https://slateindex.ai/category/web-analytics · data of 2026-11-02

## Leaderboard

| Rank | Brand | Visibility | Mention rate | Share of voice |
|---|---|---|---|---|
| 1 | Google Analytics | 68.6 | 79.0% | 12.9% |
| 2 | Matomo | 38.1 | 60.5% | 9.5% |
| 3 | Plausible | 31.7 | 49.4% | 8.0% |
| 4 | Amplitude | 30.9 | 54.3% | 9.1% |
| 5 | Mixpanel | 29.8 | 51.8% | 8.6% |
| 6 | Adobe Analytics | 28.0 | 42.0% | 7.1% |
| 7 | PostHog | 21.0 | 39.5% | 6.1% |
| 8 | Fathom Analytics | 14.6 | 24.7% | 4.0% |
| 9 | Microsoft Clarity | 14.0 | 29.6% | 4.4% |
| 10 | Google Search Console | 10.0 | 14.8% | 2.3% |
| 11 | Umami | 8.4 | 14.8% | 2.3% |
| 12 | Similarweb | 7.2 | 16.1% | 2.5% |
| 13 | Cloudflare Web Analytics | 6.8 | 13.6% | 2.1% |
| 14 | Contentsquare | 6.7 | 16.1% | 2.5% |
| 15 | Hotjar | 4.9 | 12.3% | 1.9% |
| 16 | FullStory | 4.6 | 12.3% | 1.8% |
| 17 | Glassbox | 4.4 | 7.4% | 1.2% |
| 18 | Piwik PRO | 4.3 | 12.3% | 1.9% |
| 19 | Simple Analytics | 4.3 | 8.6% | 1.4% |
| 20 | Heap | 3.3 | 11.1% | 1.8% |
| 21 | Zoho | 2.8 | 3.7% | 0.5% |
| 22 | Quantum Metric | 2.6 | 8.6% | 1.3% |
| 23 | Crazy Egg | 2.5 | 6.2% | 0.9% |
| 24 | Semrush | 2.4 | 4.9% | 0.8% |
| 25 | HockeyStack | 2.1 | 3.7% | 0.6% |
| 26 | Pirsch | 1.9 | 3.7% | 0.5% |
| 27 | Ahrefs | 1.7 | 2.5% | 0.4% |
| 28 | Google Looker Studio | 1.4 | 2.5% | 0.4% |
| 29 | Lucky Orange | 1.4 | 2.5% | 0.4% |
| 30 | Looker | 1.4 | 2.5% | 0.4% |
| 31 | Clicky | 1.3 | 2.5% | 0.4% |
| 32 | Woopra | 1.2 | 2.5% | 0.4% |
| 33 | Pendo | 1.0 | 2.5% | 0.4% |
| 34 | GoAccess | 0.7 | 1.2% | 0.3% |
| 35 | SE Ranking | 0.7 | 1.2% | 0.2% |
| 36 | Statcounter | 0.7 | 1.2% | 0.2% |
| 37 | Microsoft Power BI | 0.4 | 1.2% | 0.3% |
| 38 | Mouseflow | 0.3 | 1.2% | 0.2% |
| 39 | Smartlook | 0.3 | 1.2% | 0.2% |
| 40 | Ackee | 0.0 | 0.0% | 0.0% |
| 41 | Chartbeat | 0.0 | 0.0% | 0.0% |
| 42 | Parse.ly | 0.0 | 0.0% | 0.0% |
| 43 | Piano Analytics | 0.0 | 0.0% | 0.0% |
| 44 | Snowplow | 0.0 | 0.0% | 0.0% |
| 45 | TWIPLA | 0.0 | 0.0% | 0.0% |

## Prompts

- [What is a web analytics tool and when does a company need one?](https://slateindex.ai/prompt/what-is-a-web-analytics-tool-and-when-does-a-company-need-7zso7n7alc)
- [How do I choose a web analytics tool for a mid-market team?](https://slateindex.ai/prompt/how-do-i-choose-a-web-analytics-tool-for-a-mid-market-team-hvstxduw4e)
- [What features matter most in a web analytics tool?](https://slateindex.ai/prompt/what-features-matter-most-in-a-web-analytics-tool-4yravebkci)
- [What are common mistakes when buying a web analytics tool?](https://slateindex.ai/prompt/what-are-common-mistakes-when-buying-a-web-analytics-tool-gf66cn3lra)
- [How do companies understand website traffic without a dedicated tool?](https://slateindex.ai/prompt/how-do-companies-understand-website-traffic-without-a-c3vhgzx7ty)
- [What is the difference between a web analytics tool and Product Analytics?](https://slateindex.ai/prompt/what-is-the-difference-between-a-web-analytics-tool-and-evcglqmhm5)
- [What should a web analytics tool integrate with?](https://slateindex.ai/prompt/what-should-a-web-analytics-tool-integrate-with-g5jgunazm4)
- [How long does it take to roll out a web analytics tool?](https://slateindex.ai/prompt/how-long-does-it-take-to-roll-out-a-web-analytics-tool-y67x346st6)
- [What are the best Web Analytics tools in 2026?](https://slateindex.ai/prompt/what-are-the-best-web-analytics-tools-in-2026-2cgjnclnc4)
- [Top web analytics tool options for B2B SaaS companies](https://slateindex.ai/prompt/top-web-analytics-tool-options-for-b2b-saas-companies-z2nvovabaj)
- [Best web analytics tool for startups](https://slateindex.ai/prompt/best-web-analytics-tool-for-startups-o4nhrvc6p7)
- [Best web analytics tool for enterprise](https://slateindex.ai/prompt/best-web-analytics-tool-for-enterprise-2ucwofja44)
- [Compare the leading Web Analytics platforms](https://slateindex.ai/prompt/compare-the-leading-web-analytics-platforms-3tjo7ompuj)
- [Which web analytics tool has the best reviews?](https://slateindex.ai/prompt/which-web-analytics-tool-has-the-best-reviews-ml6wtgjuws)
- [Alternatives to the most popular web analytics tool](https://slateindex.ai/prompt/alternatives-to-the-most-popular-web-analytics-tool-2cftjflfud)
- [Best web analytics tool with AI features](https://slateindex.ai/prompt/best-web-analytics-tool-with-ai-features-c6q42nnkjb)
- [Most affordable web analytics tool that is still reliable](https://slateindex.ai/prompt/most-affordable-web-analytics-tool-that-is-still-reliable-zub4ekyyms)
- [Which Web Analytics vendors do analysts recommend?](https://slateindex.ai/prompt/which-web-analytics-vendors-do-analysts-recommend-ixid2cp3ma)
- [Which web analytics tool offers a free trial?](https://slateindex.ai/prompt/which-web-analytics-tool-offers-a-free-trial-c7cy7zz47j)
- [How much does a web analytics tool cost per month?](https://slateindex.ai/prompt/how-much-does-a-web-analytics-tool-cost-per-month-mloxsck5vb)
- [Is there a free web analytics tool for small teams?](https://slateindex.ai/prompt/is-there-a-free-web-analytics-tool-for-small-teams-sveqqh2vhl)
- [What is the typical pricing model for Web Analytics software?](https://slateindex.ai/prompt/what-is-the-typical-pricing-model-for-web-analytics-software-wsnabjcefi)
- [Which web analytics tool has transparent pricing?](https://slateindex.ai/prompt/which-web-analytics-tool-has-transparent-pricing-jsaqsjwpzj)
- [Which Web Analytics tools offer annual discounts?](https://slateindex.ai/prompt/which-web-analytics-tools-offer-annual-discounts-fcol7muqio)
- [Official website of the top web analytics tool vendors](https://slateindex.ai/prompt/official-website-of-the-top-web-analytics-tool-vendors-rup52xkxyi)
- [Where can I sign up for a web analytics tool?](https://slateindex.ai/prompt/where-can-i-sign-up-for-a-web-analytics-tool-6hqpavgz4j)
- [Who makes the most used web analytics tool?](https://slateindex.ai/prompt/who-makes-the-most-used-web-analytics-tool-ztx75cpsgj)
- [Is Adobe Analytics a good web analytics tool?](https://slateindex.ai/prompt/is-adobe-analytics-a-good-web-analytics-tool-l4uquwev74)
- [What are the pros and cons of Amplitude?](https://slateindex.ai/prompt/what-are-the-pros-and-cons-of-amplitude-kwe7tbb4zy)
- [How much does Contentsquare cost?](https://slateindex.ai/prompt/how-much-does-contentsquare-cost-3evnmqk5qk)

## Most cited sources

| Domain | Citations |
|---|---|
| amplitude.com | 42 |
| matomo.org | 33 |
| google.com | 27 |
| toolradar.com | 25 |
| posthog.com | 21 |
| plausible.io | 20 |
| rankite.com | 17 |
| adobe.com | 14 |
| contentsquare.com | 13 |
| technologychecker.io | 13 |

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Web Analytics AI visibility leaderboard”, https://slateindex.ai/category/web-analytics, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).