# What are the pros and cons of Microsoft Entra ID?

Category: Identity & Access Management. Intent: navigational. Top brand: Microsoft Entra ID.

Page: https://slateindex.ai/prompt/what-are-the-pros-and-cons-of-microsoft-entra-id-s2nv4bn4az · data of 2026-11-03

## Brands named

| Brand | Share of engines |
|---|---|
| Microsoft Entra ID | 100% |
| Okta | 67% |
| Microsoft Entra External ID | 67% |
| One Identity | 33% |
| JumpCloud | 33% |

## Sources

- microsoft.com (15)
- gartner.com (3)
- capterra.com (2)
- g2.com (2)
- github.com (1)
- siit.io (1)
- trustradius.com (1)

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “What are the pros and cons of Microsoft Entra ID?”, https://slateindex.ai/prompt/what-are-the-pros-and-cons-of-microsoft-entra-id-s2nv4bn4az, data of 2026-11-03. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).