# What is an SEO tool and when does a company need one?

Category: SEO Tools. Intent: informational. Top brand: HubSpot.

Page: https://slateindex.ai/prompt/what-is-an-seo-tool-and-when-does-a-company-need-one-dhe4xoil74 · data of 2026-11-02

## Brands named

| Brand | Share of engines |
|---|---|
| Google Search Console | 67% |
| HubSpot | 67% |
| Google Analytics | 67% |
| Ahrefs | 33% |
| Google PageSpeed Insights | 33% |
| Semrush | 33% |
| Conductor | 33% |
| Moz Pro | 33% |
| SEO PowerSuite | 33% |

## Sources

- hubspot.com (3)
- ahrefs.com (2)
- google.com (2)
- conductor.com (1)
- landingi.com (1)
- link-assistant.com (1)
- lseo.com (1)
- moz.com (1)
- munro.agency (1)
- omr.com (1)
- ondigitals.com (1)
- relevantaudience.com (1)
- semrush.com (1)
- seos.co (1)
- zapier.com (1)

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “What is an SEO tool and when does a company need one?”, https://slateindex.ai/prompt/what-is-an-seo-tool-and-when-does-a-company-need-one-dhe4xoil74, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).