# Who makes the most used web analytics tool?

Category: Web Analytics. Intent: navigational. Top brand: Google Analytics.

Page: https://slateindex.ai/prompt/who-makes-the-most-used-web-analytics-tool-ztx75cpsgj · data of 2026-11-02

## Brands named

| Brand | Share of engines |
|---|---|
| Google Analytics | 100% |
| Matomo | 67% |
| Adobe Analytics | 33% |
| Crazy Egg | 33% |
| Microsoft Clarity | 33% |
| Similarweb | 33% |
| Mixpanel | 33% |

## Sources

- technologychecker.io (2)
- 6sense.com (1)
- crazyegg.com (1)
- google.com (1)
- henkanpartners.ai (1)
- matomo.org (1)
- replug.io (1)
- similarweb.com (1)
- softwaresuggest.com (1)
- statista.com (1)
- stuartkerrs.com (1)
- tools8020.com (1)
- wingify.com (1)
- wix.com (1)
- wmtips.com (1)

## Definitions

- Visibility (0–100): how often and how high AI answers name the brand, weighted by position.
- Mention rate: share of collected AI answers that name the brand.
- Share of voice: the brand's mentions as a share of all brand mentions in the category.
- Citation authority: share of answers naming the brand that cite the brand's own site.

Cite as: SlateIndex, “Who makes the most used web analytics tool?”, https://slateindex.ai/prompt/who-makes-the-most-used-web-analytics-tool-ztx75cpsgj, data of 2026-11-02. Licence: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).