Amazon SES vs Mailgun
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Amazon SES is the stronger AI pick in Email Marketing: it has a visibility score of 2.6 versus 0.9 for Mailgun, and ranks ahead in 100% of the answers that name both.
Choose Amazon SES if…
- You want the brand AI engines rank higher (2.6 vs 0.9)
- You need PCI DSS or HIPAA Eligible Service or FedRAMP or GDPR or FIPS 140 or ISO 27001 or ISO 9001 coverage
- low-cost email sending
Choose Mailgun if…
- You need SOC 2 Type II or ISO/IEC 27001 or ISO 27701 or GDPR compliant or HIPAA compliant or PCI-compliant SAQ-A merchant coverage
- recommended for sending larger volumes programmatically
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Amazon SES | Mailgun |
|---|---|---|
| Visibility score | 2.6% | 0.9% |
| Change vs last week | New | New |
| Rank in Email Marketing | #26 | #36 |
| Share of voice | 0.6% | 0.2% |
| Mentions this run | 3 | 1 |
| Positive in AI answers | 0% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Amazon SES 0pp · Mailgun 0pp over 0 weekly runs.
Engine by engine
Amazon SES leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Amazon SES | Mailgun |
|---|---|---|---|
| How do companies send and measure email campaigns without a dedicated tool? | ChatGPT | #1 | #3 |
Features, pricing & fit
| Dimension | Amazon SES | Mailgun |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Free; paid from $15 / mo |
| Free plan | — | Yes |
| Deployment | Managed cloud service | Cloud, hosted in US and EU regions |
| Compliance | PCI DSS, HIPAA Eligible Service, FedRAMP, GDPR, FIPS 140, ISO 27001, ISO 9001 | SOC 2 Type II, ISO/IEC 27001, ISO 27701, GDPR compliant, HIPAA compliant, PCI-compliant SAQ-A merchant |
| Support | — | Knowledge Center, Documentation, Ticket support, Chat support on higher plans |
| Founded | — | 2010 |
| Headquarters | Seattle | — |
| Employees | — | 201–500 |
| Funding | — | Growth investment (Thoma Bravo) · $51M raised |
| Best for | Teams comfortable with AWS that want low-cost, scalable email sending integrated with AWS services | Developers and engineering teams that need to send transactional and marketing email through an API |
Plans side by side
Amazon SES
Pricing not available.
Mailgun
Pros and cons
Themes from the AI answers that mention each brand
Amazon SES
- low-cost email sending
Mailgun
- recommended for sending larger volumes programmatically
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Amazon SES vs Mailgun”, https://slateindex.ai/compare/amazon-ses-vs-mailgun, data of Nov 2, 2026. Licence: CC BY 4.0.