Mailgun pricing 2026: plans and costs
Quick pricing summary
- Free: $0 month
- Basic: $15 month (10,000 emails included)
- Foundation: $35 month (50,000 emails included)
- Scale: $90 month (100,000 emails included)
- Enterprise: Custom (custom)
- Worth noting: Prices shown for base volumes; higher volume tiers available. Paid plans Foundation and Scale offer a free first month (30-day trial). Free plan limited to 1 user; Foundation and above allow unlimited users. Feature matrix availability partly inferred from text layout.
Plans
Free
$0 month
- 100 emails per day
- Ticket support
- RESTful email APIs and SMTP relay
- 1 custom sending domain
- Tracking, analytics, and webhooks
- 2 API keys
- 1 day log retention
- 1 inbound route
- 1 user
Basic
$15 month (10,000 emails included)
- 10,000 emails/mo included
- No daily email limit
- Monthly email overage options
- 1 custom sending domain
- 2 API keys
- 1 day log retention
- 5 inbound routes
- Extra emails from $1.80 / 1,000
- Validations from $1.20 / 100
Foundation
$35 month (50,000 emails included)
- 50,000 emails/mo included
- Everything on Basic
- 1,000 custom sending domains
- Email template builder and API
- 5 days log retention
- 1 day message retention
- Full access to inbound routing
- Extra emails from $1.30 / 1,000
- Validations from $1.20 / 100
Scale
$90 month (100,000 emails included)
- 100,000 emails/mo included
- Everything on Foundation
- SAML SSO
- 5,000 email validations
- Dedicated IP pools
- Send time optimization
- Live phone & chat support
- 30 days log retention
- Up to 7 days message retention
- Extra emails from $1.10 / 1,000
- Validations from $0.80 / 100
Enterprise
Custom custom
- Everything in Scale
- Custom features
- Deliverability Services
- Rapid Fire Burst Sending SLA
What you get on each plan
| Feature | Free | Basic | Foundation | Scale | Enterprise |
|---|---|---|---|---|---|
| Custom Sending Domains | 1 | 1 | 1,000 | 1,000 | — |
| Log Retention | 1 day | 1 day | 5 days | 30 days | — |
| Bounce Classification | 1 day | 1 day | 5 days | 30 days | — |
| Message Retention | — | — | 1 day | Up to 7 days | — |
| Inbound Routing | 1 inbound route | 5 inbound routes | ✓ | ✓ | — |
| Email Validations | — | Available as add-on | Available as add-on | 5,000 included | — |
| Dedicated IPs | — | — | Access at 50k, included at 100K+ volumes | One Dedicated IP Included | — |
| SAML SSO | — | — | — | ✓ | ✓ |
| Send Time Optimization | — | — | — | ✓ | ✓ |
Hidden costs & add-ons
| Cost driver | Price | When it applies |
|---|---|---|
| Additional dedicated IP | $59/IP/month | Mailgun Send plans |
| Email validations | from $1.20 / 100 validations | Basic, Foundation |
| Mailgun Optimize Pilot | $49/mo | Separate product (deliverability) |
| Mailgun Optimize Starter | $99/mo | Separate product (deliverability) |
| Mailgun Optimize Contract | Custom pricing | Separate product (deliverability) |
Mailgun pricing vs alternatives
| Brand | Entry price | Free plan | Model | Best for | |
|---|---|---|---|---|---|
| Mailgun | Free; paid from $15 / mo | Yes | Usage-based | — | |
| Mailchimp | Free; paid from $13 / mo | Yes | Usage-based | Growing businesses, including small businesses, retailers, nonprofits and creators that want email, SMS and automation in one platform | Compare → |
| Sender | Free; paid from $9 / mo | Yes | Flat tiers | Small businesses, growing teams, creators and ecommerce brands | Compare → |
| Twilio SendGrid | — | — | — | — | Compare → |
| Amazon SES | — | — | — | Teams comfortable with AWS that want low-cost, scalable email sending integrated with AWS services | Compare → |
List prices as published on www.mailgun.com/pricing/. Totals are worked examples, not quotes.