Big Cartel vs Payhip
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Big Cartel is the stronger AI pick in E-Commerce Platforms: it has a visibility score of 2.9 versus 1.1 for Payhip, and ranks ahead in 100% of the answers that name both.
Choose Big Cartel if…
- You want the brand AI engines rank higher (2.9 vs 1.1)
- AI answers describe it more positively (12% vs 0% positive)
- good e-commerce platform for artists and makers
- suited to small inventories and limited catalogs
Choose Payhip if…
- Permanent free plan
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Big Cartel | Payhip |
|---|---|---|
| Visibility score | 2.9% | 1.1% |
| Change vs last week | New | New |
| Rank in E-Commerce Platforms | #16 | #24 |
| Share of voice | 1.1% | 0.4% |
| Mentions this run | 5 | 2 |
| Positive in AI answers | 12% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Big Cartel 0pp · Payhip 0pp over 0 weekly runs.
Engine by engine
Big Cartel leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Big Cartel | Payhip |
|---|---|---|---|
| Is there a free e-commerce platform for small teams? | ChatGPT | #3 | #4 |
Features, pricing & fit
| Dimension | Big Cartel | Payhip |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | Free; paid from $15 / mo | — |
| Free plan | Yes | — |
| Deployment | — | Hosted storefront, with checkout embeddable in an existing website via a code snippet. |
| Support | Help from real people, not chatbots, Priority support from humans on the Diamond plan | — |
| Founded | 2005 | 2012 |
| Headquarters | Salt Lake City, Utah, United States | London, United Kingdom |
| Employees | 11–50 | — |
| Best for | Artists, bands, printmakers, jewelry makers, designers and other independent sellers who want a simple online shop. | Creators and anyone who sells digital products or memberships directly to fans and followers. |
Plans side by side
Payhip
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Big Cartel
- good e-commerce platform for artists and makers
- suited to small inventories and limited catalogs
- affordable option for starting an online store on a budget
- niche-specific rather than broadly suitable
- free tier is limited
Payhip
- Permanent free plan
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Big Cartel vs Payhip”, https://slateindex.ai/compare/big-cartel-vs-payhip, data of Nov 3, 2026. Licence: CC BY 4.0.