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SlateIndex

Big Cartel

New

Free, Easy Online Stores for Artists & Small Businesses

E-Commerce PlatformsSalt Lake City, Utah, United States11–50 employeesFounded 2005

Visibility score
2.9%
New vs last week
Weekly run · Nov 3

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

  • Big Cartel ranks #16 of 43 in E-Commerce Platforms with an AI visibility score of 2.9 (SlateIndex, Nov 3, 2026).
  • Big Cartel is most visible on Perplexity (4.8) and least on Google AI Mode (1.3).
  • AI engines name Big Cartel in 4 of the 29 E-Commerce Platforms buyer prompts SlateIndex tracks.
  • forbes.com is the source AI engines cite most in answers about Big Cartel, with 7 citations.

About

Company details for Big Cartel

Big Cartel is an online store builder for independent artists and small businesses. Sellers choose a template, add physical or digital products, set up shipping, payments and sales tax, and sell online or in person through the mobile app. Plans range from a free Gold plan to paid Platinum and Diamond plans. It ranks #16 of 43 in E-Commerce Platforms on SlateIndex and has a visibility score of 2.9 in the latest weekly run.

Founded in 2005 and headquartered in Salt Lake City, Utah, United States, the company employs 11–50 people. Its differentiator: sign up and launch for free with no credit card, and Big Cartel takes no cut of sales.

Company size
11–50 employees
Headquarters
Salt Lake City, Utah, United States
Founded
2005
Company type
Private company
Customers
4,000,000 · per bigcartel.com
Pricing
Free; paid from $15 / mo · flat tiers
Free trial
Free plan available
Platforms
iOS, Android
Support
Help from real people, not chatbots, Priority support from humans on the Diamond plan

Read from linkedin.com, bigcartel.com, capterra.com, instagram.com · refreshed Nov 3, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score
2.9%
across E-Commerce Platforms answers, weighted by position
ChatGPT2.6%
AI Mode1.3%
Perplexity4.8%
Change
New
vs last week’s run
Category rank
#16 of 43
in E-Commerce Platforms
Mentions
5
in this week’s run
Share of voice
1.1%
of AI mentions in E-Commerce Platforms

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now2.9%
30-day change—
High · low2.9% · 2.9%
Rank#16
0%25%50%75%100%Nov 3Big Cartel 3%

Changes appear after the second weekly run in E-Commerce Platforms. Shopify leads the category at 78.7%.

Media

Website and product screenshots for Big Cartel

All media

AI mentions & citations

Recent answers that name Big Cartel

All prompts

Products & features

What Big Cartel sells

Online store builder

Templates and product listings for physical and digital goods, with print-on-demand through apps.

Big Cartel app

Run the store and take payments from iOS or Android.

Strengths engines cite

  • good e-commerce platform for artists and makers
  • suited to small inventories and limited catalogs
  • affordable option for starting an online store on a budget

Target market & buyers

Independent artists and small businesses.

Notable customers include Anarres Metal, Hog Island Press.

IndustryPrimary use case
MusicBands selling merchandise
Arts and craftsSelling original work such as jewelry, prints, ceramics and illustrations

Competitive landscape

How Big Cartel compares with its top three alternatives

All alternatives

Big Cartel most often appears alongside Shopify, WooCommerce, Squarespace in AI answers.

BrandVisibilityShare of voicevs last weekStarting price
Big Cartel2.9%1.1%NewFree plan
Shopify78.7%15.6%New$29 / mo
WooCommerce48.6%11.7%NewPricing not available
Squarespace20.3%6.5%New$19 / mo
Square Online13.5%4.2%NewPricing not available

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 12% · Neutral 13% · Mixed 75% of 8 engine answers that mention Big Cartel

Praised for

  • good e-commerce platform for artists and makers
  • suited to small inventories and limited catalogs
  • affordable option for starting an online store on a budget

Criticised for

  • niche-specific rather than broadly suitable
  • free tier is limited

Pricing

Flat tiers pricing with a free plan

Full pricing
Gold$0free forever
Platinum$15month
Diamond$30month

Cite as: SlateIndex, “Big Cartel AI visibility profile”, https://slateindex.ai/brand/big-cartel, data of Nov 3, 2026. Licence: CC BY 4.0.