Countly vs Google Analytics
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Google Analytics is the stronger AI pick in Product Analytics: it has a visibility score of 11.8 versus 2.2 for Countly.
Choose Countly if…
- You need a self-hosted or on-premises option
- You need ISO 27017 or ISO 27018 or SOC 2 Type II or TISAX Participant coverage
- free trial offered
Choose Google Analytics if…
- You want the brand AI engines rank higher (11.8 vs 2.2)
- AI answers describe it more positively (26% vs 17% positive)
- You prefer a larger, established vendor (5,000+ employees)
- Free for standard web analytics use
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Countly | Google Analytics |
|---|---|---|
| Visibility score | 2.2% | 11.8% |
| Change vs last week | up+0.4% | up+1.4% |
| Rank in Product Analytics | #18 | #7 |
| Share of voice | 0.7% | 3.7% |
| Mentions this run | 4 | 17 |
| Positive in AI answers | 17% | 26% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Countly +0.40000000000000013pp · Google Analytics +1.3000000000000007pp over 1 weekly runs.
Engine by engine
Google Analytics leads on 3 of 3 engines
Head to head in AI answers
0 engine answers name both brands
Features, pricing & fit
| Dimension | Countly | Google Analytics |
|---|---|---|
| Pricing model | Usage-based | — |
| Entry price | $175 / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | On-premise, self-hosted, or managed private cloud | — |
| Compliance | ISO 27001, ISO 27017, ISO 27018, SOC 2 Type II, TISAX Participant | ISO 27001 |
| Support | Dedicated Customer Success Manager (Enterprise), Tailored onboarding and support (Enterprise), Service level agreement (Enterprise) | — |
| Founded | 2013 | 2005 |
| Headquarters | London, United Kingdom | Mountain View, California |
| Employees | 51–200 | 5,000+ |
| Funding | Seed (led by Seedcamp, with Notion Capital and angels) | — |
| Best for | Organizations that want product analytics with full data ownership, from growing teams that want a managed private cloud to regulated or security-conscious organizations that need self-hosting. | — |
Plans side by side
Google Analytics
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Countly
- free trial offered
- pricing requires plan-specific or sales-assisted quotes
- discount amount and trial duration not publicly specified
Google Analytics
- Free for standard web analytics use
- Industry standard and most widely used web analytics tool
- Useful for web traffic, acquisition and marketing attribution
- Integrates with Google Search Console, Google Ads and BigQuery
- Shows organic traffic, conversions and revenue from search
- Not well suited to in-app product behaviour analytics
- Complexity, data sampling and privacy compliance hurdles
- Pageview-centric model outgrown by growing products
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Countly vs Google Analytics”, https://slateindex.ai/compare/countly-vs-google-analytics, data of Nov 3, 2026. Licence: CC BY 4.0.