Domo vs Yellowfin

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Domo is the stronger AI pick in Business Intelligence: it has a visibility score of 7.7 versus 0.9 for Yellowfin, and ranks ahead in 50% of the answers that name both.

Choose Domo if…

You want the brand AI engines rank higher (7.7 vs 0.9)
AI answers describe it more positively (8% vs 0% positive)
You need SOC 1 or SOC 2 or ISO 27001 or ISO 27018 or HIPAA or HITRUST or GDPR or CCPA coverage
High user rating (4.5/5)

Choose Yellowfin if…

You need SOC 2 Type II coverage

AI visibility side by side

Latest weekly run · Nov 2

Metric	Domo	Yellowfin
Visibility score	7.7%	0.9%
Change vs last week	New	New
Rank in Business Intelligence	#12	#31
Share of voice	3.5%	0.4%
Mentions this run	18	2
Positive in AI answers	8%	0%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Domo 0pp · Yellowfin 0pp over 0 weekly runs.

Engine by engine

Domo leads on 3 of 3 engines

ChatGPT

7.8%

AI Mode

9.4%

Perplexity

5.7%

2.6%

DomoYellowfin

Head to head in AI answers

2 engine answers name both brands

1Domo ranked higher

1Yellowfin ranked higher

Prompt	Engine	Domo	Yellowfin
What features matter most in a business intelligence tool?	Perplexity	#6	#5
Official website of the top business intelligence tool vendors	Perplexity	#10	#17

Features, pricing & fit

Dimension	Domo	Yellowfin
Deployment	Cloud-native	Self-managed on-premise or in the cloud, or a fully managed hosted service.
Compliance	SOC 1, SOC 2, ISO 27001, ISO 27018, HIPAA, HITRUST, GDPR, CCPA	SOC 2 Type II
Founded	2010	2003
Headquarters	American Fork, Utah	Austin, Texas, United States
Employees	—	51–200
Funding	IPO (Nasdaq: DOMO)	—
Best for	—	Software vendors (ISVs and OEMs) that want to embed white-labelled analytics in their applications, and enterprises that need self-service BI.