GhostThe best open source blog & newsletter platform
vs
iContactEasy email marketing software for your small business
Comparison · Email Marketing · weekly run Nov 2
Ghost vs iContact
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
iContact is the stronger AI pick in Email Marketing: it has a visibility score of 0.7 versus 0 for Ghost.
Choose Ghost if…
No clear advantage in the published data.
Choose iContact if…
- You want the brand AI engines rank higher (0.7 vs 0)
- You prefer a larger, established vendor (51–200 employees)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Ghost | iContact |
|---|---|---|
| Visibility score | 0% | 0.7% |
| Change vs last week | New | New |
| Rank in Email Marketing | #47 | #39 |
| Share of voice | 0% | 0.2% |
| Mentions this run | 0 | 1 |
| Positive in AI answers | — | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Ghost 0pp · iContact 0pp over 0 weekly runs.
Engine by engine
iContact leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
GhostiContact
Head to head in AI answers
0 engine answers name both brands
0Ghost ranked higher
0iContact ranked higher
Features, pricing & fit
| Dimension | Ghost | iContact |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $18 / mo | — |
| Free plan | No | — |
| Deployment | Self-hosted open source software, or the managed Ghost(Pro) cloud service | Cloud-based |
| Integrations | 8000+ | — |
| Support | Help center, Community forum, Email support, Priority support on Business plan | Dedicated customer service team, Deliverability specialists |
| Founded | 2013 | 2003 |
| Headquarters | New York City, NY, United States | Morrisville, NC |
| Employees | 11–50 | 51–200 |
| Funding | Kickstarter campaign | Series B (JMI Equity) |
| Best for | Solo bloggers, newsletter writers and independent publishers who want to own their audience and revenue | Small and independent businesses that want to send marketing email without prior marketing experience |
Plans side by side
Ghost
Starter$18month, billed yearly
Publisher$29month, billed yearly
Business$199month, billed yearly
CustomCustom
iContact
Pricing not available.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Ghost vs iContact”, https://slateindex.ai/compare/ghost-vs-icontact, data of Nov 2, 2026. Licence: CC BY 4.0.