Ghost pricing 2026: plans and costs
Quick pricing summary
- Starter: $18 month, billed yearly
- Publisher: $29 month, billed yearly
- Business: $199 month, billed yearly
- Custom: Custom ()
- Worth noting: Prices shown are billed yearly for up to 1,000 members; price scales with member count. Monthly billing also offered but monthly prices not stated. 'Try for free' offered but trial length not stated.
Plans
Starter
$18 month, billed yearly
- Your own website
- Free custom domain
- Email newsletter
- Simple design settings
- 1,000 members
Publisher
$29 month, billed yearly
- 3 staff users
- Custom themes
- 8,000+ integrations
- Paid subscriptions
- Advanced analytics
- 1,000 members
Business
$199 month, billed yearly
- 15 staff users
- Priority support
- Higher usage limits
- Early access to features
- 1,000 members
Custom
Custom
- Unlimited staff users
- Advanced configurations
- Dedicated IP address
- 99.9% uptime SLA
- Unlimited members
What you get on each plan
| Feature | Starter | Publisher | Business | Custom |
|---|---|---|---|---|
| Staff users | 1 | 3 | 15 | Unlimited |
| File upload limit | 5mb | 100mb | 250mb | 1gb |
| Registered members | 1,000 | 1,000 | 10,000 | Unlimited |
| Custom themes | — | ✓ | ✓ | ✓ |
| Paid subscriptions | — | ✓ | ✓ | ✓ |
| Premium tiers | — | 3 | 10 | Unlimited |
| Special offers | — | 15 | 50 | Unlimited |
| Transaction fees | — | 0% | 0% | 0% |
| Email sends | Unlimited | Unlimited | Unlimited | Unlimited |
| Newsletters | 1 | 3 | 10 | Unlimited |
| Custom sending domain | — | ✓ | ✓ | ✓ |
| Advanced native analytics | — | ✓ | ✓ | ✓ |
| Third-party analytics | Basic | ✓ | ✓ | ✓ |
| Zapier automation | — | ✓ | ✓ | ✓ |
| Admin API & webhooks | — | ✓ | ✓ | ✓ |
| Custom SSL certificate | — | — | + $50/mo | ✓ |
| Custom subdirectory install | — | — | + $50/mo | ✓ |
| SSO | — | — | — | ✓ |
| Support | Email support | Email support | Priority support | Account manager |
| Uptime SLA | — | — | — | 99.9% |
| Invoice billing | — | — | — | ✓ |
Hidden costs & add-ons
| Cost driver | Price | When it applies |
|---|---|---|
| Managed subdirectory install | $50/month | Business |
| Custom SSL certificate | $50/month | Business |
List prices as published on ghost.org/pricing. Totals are worked examples, not quotes.