GhostThe best open source blog & newsletter platform
vs
phpListOpen source newsletter and email marketing software
Comparison · Email Marketing · weekly run Nov 2
Ghost vs phpList
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
phpList is the stronger AI pick in Email Marketing: it has a visibility score of 0.9 versus 0 for Ghost.
Choose Ghost if…
No clear advantage in the published data.
Choose phpList if…
- You want the brand AI engines rank higher (0.9 vs 0)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Ghost | phpList |
|---|---|---|
| Visibility score | 0% | 0.9% |
| Change vs last week | New | New |
| Rank in Email Marketing | #47 | #34 |
| Share of voice | 0% | 0.3% |
| Mentions this run | 0 | 1 |
| Positive in AI answers | — | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Ghost 0pp · phpList 0pp over 0 weekly runs.
Engine by engine
phpList leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
GhostphpList
Head to head in AI answers
0 engine answers name both brands
0Ghost ranked higher
0phpList ranked higher
Features, pricing & fit
| Dimension | Ghost | phpList |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $18 / mo | — |
| Free plan | No | — |
| Deployment | Self-hosted open source software, or the managed Ghost(Pro) cloud service | Installed on the customer's own server, with a hosted option through phpList.com |
| Integrations | 8000+ | — |
| Support | Help center, Community forum, Email support, Priority support on Business plan | Community documentation and forums on phplist.org, Professional support from experienced consultants and community members |
| Founded | 2013 | — |
| Headquarters | New York City, NY, United States | Marston Moretaine, Bedfordshire, UK |
| Employees | 11–50 | — |
| Funding | Kickstarter campaign | Bootstrapped |
| Best for | Solo bloggers, newsletter writers and independent publishers who want to own their audience and revenue | Community groups, small businesses and startups wanting a lean, low-cost choice, and large organisations that want to keep their data on their own servers |
Plans side by side
Ghost
Starter$18month, billed yearly
Publisher$29month, billed yearly
Business$199month, billed yearly
CustomCustom
phpList
Pricing not available.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Ghost vs phpList”, https://slateindex.ai/compare/ghost-vs-phplist, data of Nov 2, 2026. Licence: CC BY 4.0.