Google Analytics vs Keywords Everywhere
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Google Analytics is the stronger AI pick in SEO Tools: it has a visibility score of 21.5 versus 1.2 for Keywords Everywhere.
Choose Google Analytics if…
- You want the brand AI engines rank higher (21.5 vs 1.2)
- You need ISO 27001 coverage
- You prefer a larger, established vendor (5,000+ employees)
- Free for standard web analytics use
Choose Keywords Everywhere if…
- AI answers describe it more positively (100% vs 26% positive)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Google Analytics | Keywords Everywhere |
|---|---|---|
| Visibility score | 21.5% | 1.2% |
| Change vs last week | New | New |
| Rank in SEO Tools | #6 | #32 |
| Share of voice | 5.1% | 0.4% |
| Mentions this run | 27 | 2 |
| Positive in AI answers | 26% | 100% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Google Analytics 0pp · Keywords Everywhere 0pp over 0 weekly runs.
Engine by engine
Google Analytics leads on 3 of 3 engines
Head to head in AI answers
0 engine answers name both brands
Features, pricing & fit
| Dimension | Google Analytics | Keywords Everywhere |
|---|---|---|
| Deployment | — | Browser extension for Chrome, Firefox and Edge |
| Integrations | — | 20+ |
| Compliance | ISO 27001 | — |
| Founded | 2005 | — |
| Headquarters | Mountain View, California | — |
| Employees | 5,000+ | 1–10 |
| Best for | — | Marketers doing SEO, PPC, YouTube, social media, eCommerce and competitor keyword research |
Pros and cons
Themes from the AI answers that mention each brand
Google Analytics
- Free for standard web analytics use
- Industry standard and most widely used web analytics tool
- Useful for web traffic, acquisition and marketing attribution
- Integrates with Google Search Console, Google Ads and BigQuery
- Shows organic traffic, conversions and revenue from search
- Not well suited to in-app product behaviour analytics
- Complexity, data sampling and privacy compliance hurdles
- Pageview-centric model outgrown by growing products
Keywords Everywhere
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Google Analytics vs Keywords Everywhere”, https://slateindex.ai/compare/google-analytics-vs-keywords-everywhere, data of Nov 2, 2026. Licence: CC BY 4.0.