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SlateIndex
Google SheetsCRM
vs
PlainThe AI support stack built for B2B
Comparison · Help Desk · weekly run Nov 3

Google Sheets vs Plain

Which one do AI engines recommend, and how do they differ on price, fit and features?

Track both brands

The short answer

Plain is the stronger AI pick in Help Desk: it has a visibility score of 1.5 versus 1.2 for Google Sheets.

Choose Google Sheets if…

  • You need ISO/IEC 27001:2022 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or SOC 2 or SOC 3 coverage
  • You prefer a larger, established vendor (5,000+ employees)
  • Free, lightweight option for managing leads and sales
  • Serves as a primary database for prospect lists

Choose Plain if…

  • You want the brand AI engines rank higher (1.5 vs 1.2)
  • You need SOC 2 Type II or HIPAA or GDPR coverage
  • Recommended in B2B SaaS support shortlists
  • Strong fit for modern, Slack-connected developer-centric support

AI visibility side by side

Latest weekly run · Nov 3

Metric Google Sheets Plain
Visibility score1.2%1.5%
Change vs last weekNewdown−0.8%
Rank in Help Desk#27#24
Share of voice0.2%0.4%
Mentions this run12
Positive in AI answers—20%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Nov 3Google Sheets 1%

Google Sheets +1.2pp · Plain −0.7999999999999998pp over 1 weekly runs.

Engine by engine

Plain leads on 2 of 3 engines

ChatGPT
3.7%
1.3%
AI Mode
0%
0%
Perplexity
0%
3.1%
Google SheetsPlain

Head to head in AI answers

0 engine answers name both brands

0Google Sheets ranked higher
0Plain ranked higher

Features, pricing & fit

DimensionGoogle SheetsPlain
Pricing model—Per seat
Entry price—$45 per seat / mo
Free plan—No · 7-day trial
Deployment—Cloud (AWS eu-west-2, London)
ComplianceISO/IEC 27001:2022, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, SOC 2, SOC 3SOC 2 Type II, HIPAA, GDPR
Support—Help Center, Dedicated customer success manager (Frontier), White glove onboarding (Frontier), Community
Founded—2020
HeadquartersMountain View, CaliforniaLondon, United Kingdom
Employees5,000+11–50
Funding—Series A · $21M raised
Best for—Fast-growing B2B and developer-tools companies that support customers in Slack, Teams, Discord and email

Plans side by side

Google Sheets

Pricing not available.

Plain

Foundation$45user/month, billed annually
Horizon$99user/month, billed annually
FrontierCustomcustom, billed annually
Plain pricing

Pros and cons

Themes from the AI answers that mention each brand

Google Sheets

  • Free, lightweight option for managing leads and sales
  • Serves as a primary database for prospect lists
  • Usable for manual customer support ticket workflows

    Plain

    • Recommended in B2B SaaS support shortlists
    • Strong fit for modern, Slack-connected developer-centric support
    • Suited to B2B teams depending on customer interaction style

      Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run

      Cite as: SlateIndex, “Google Sheets vs Plain”, https://slateindex.ai/compare/google-sheets-vs-plain, data of Nov 3, 2026. Licence: CC BY 4.0.