InstantlyTurn leads into clients with automated outreach, a B2B lead database, email deliverability tools, and an AI-powered CRM.
vs
phpListOpen source newsletter and email marketing software
Comparison · Email Marketing · weekly run Nov 2
Instantly vs phpList
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
phpList is the stronger AI pick in Email Marketing: it has a visibility score of 0.9 versus 0 for Instantly.
Choose Instantly if…
- AI answers describe it more positively (28% vs 0% positive)
- Cost-effective platform for cold email outreach
- Strong for high-volume cold email outbound and lead generation
- Deliverability, warm-up and sending infrastructure
Choose phpList if…
- You want the brand AI engines rank higher (0.9 vs 0)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Instantly | phpList |
|---|---|---|
| Visibility score | 0% | 0.9% |
| Change vs last week | New | New |
| Rank in Email Marketing | #48 | #34 |
| Share of voice | 0% | 0.3% |
| Mentions this run | 0 | 1 |
| Positive in AI answers | 28% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Instantly 0pp · phpList 0pp over 0 weekly runs.
Engine by engine
phpList leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
InstantlyphpList
Head to head in AI answers
0 engine answers name both brands
0Instantly ranked higher
0phpList ranked higher
Features, pricing & fit
| Dimension | Instantly | phpList |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $47 / mo | — |
| Free plan | No | — |
| Deployment | Web-based | Installed on the customer's own server, with a hosted option through phpList.com |
| Integrations | 50+ | — |
| Support | Chat support, Premium live support, Dedicated account manager and shared Slack channel on Enterprise plans | Community documentation and forums on phplist.org, Professional support from experienced consultants and community members |
| Founded | 2021 | — |
| Headquarters | Sheridan, Wyoming, United States | Marston Moretaine, Bedfordshire, UK |
| Employees | 51–200 | — |
| Funding | Bootstrapped | Bootstrapped |
| Best for | Small teams, agencies and freelancers running cold email outbound at scale. | Community groups, small businesses and startups wanting a lean, low-cost choice, and large organisations that want to keep their data on their own servers |
Plans side by side
Instantly
Outreach Growth$47month
Outreach Hypergrowth$107month
Outreach Light Speed$358month
Outreach EnterpriseCustomcustom
Credits Growth$47month
Credits Supersonic$97month
Hyper Credits$197month (from)
Credits EnterpriseCustomcustom
Starter Bundle$94month
Scale Bundle$194month
Agency Bundle$555month
VIPCustomcustom
phpList
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Instantly
- Cost-effective platform for cold email outreach
- Strong for high-volume cold email outbound and lead generation
- Deliverability, warm-up and sending infrastructure
- Good for agencies managing many sending accounts
- Highest G2 rating among sales engagement platforms
- Narrow focus on cold email rather than an all-in-one platform
- Not a complete CRM or full sales engagement suite
phpList
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Instantly vs phpList”, https://slateindex.ai/compare/instantly-vs-phplist, data of Nov 2, 2026. Licence: CC BY 4.0.