Looker vs Omni

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Looker is the stronger AI pick in Business Intelligence: it has a visibility score of 29.8 versus 0.3 for Omni, and ranks ahead in 100% of the answers that name both.

Choose Looker if…

You want the brand AI engines rank higher (29.8 vs 0.3)
You need SOC 2 or ISO 27001 or FedRAMP coverage
Governed semantic layer and metric consistency
Strong integration with Google Cloud, BigQuery and Workspace

Choose Omni if…

You need ISO/IEC 27001:2022 or SOC 2 Type II or GDPR or CCPA coverage

AI visibility side by side

Latest weekly run · Nov 2

Metric	Looker	Omni
Visibility score	29.8%	0.3%
Change vs last week	New	New
Rank in Business Intelligence	#3	#38
Share of voice	8.1%	0.2%
Mentions this run	42	1
Positive in AI answers	30%	—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Looker 0pp · Omni 0pp over 0 weekly runs.

Engine by engine

Looker leads on 3 of 3 engines

ChatGPT

37.2%

AI Mode

28.5%

Perplexity

23.5%

0.9%

LookerOmni

Head to head in AI answers

1 engine answers name both brands

1Looker ranked higher

0Omni ranked higher

Prompt	Engine	Looker	Omni
What are the best Business Intelligence tools in 2026?	Perplexity	#3	#8

Features, pricing & fit

Dimension	Looker	Omni
Deployment	Google Cloud	Cloud, hosted on AWS and Microsoft Azure
Compliance	SOC 2, ISO 27001, FedRAMP, HIPAA	ISO/IEC 27001:2022, SOC 2 Type II, HIPAA, GDPR, CCPA
Support	—	Hands-on support from an expert team that replies in real time, Real-time availability and incident status page
Founded	—	2022
Headquarters	—	San Francisco, California, United States
Employees	—	201–500
Funding	Series E · $280M raised	Series C · $217M raised
Best for	—	Data teams, business users and product teams that need AI analytics on governed data