LookerAgentic business intelligence and embedded analytics on Google Cloud
vs
PlotlyPlotly builds the enterprise platform and open-source frameworks to deliver internal apps and analytics with AI.
Comparison · Business Intelligence · weekly run Nov 2
Looker vs Plotly
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Looker is the stronger AI pick in Business Intelligence: it has a visibility score of 29.8 versus 3 for Plotly.
Choose Looker if…
- You want the brand AI engines rank higher (29.8 vs 3)
- You need FedRAMP or HIPAA coverage
- Governed semantic layer and metric consistency
- Strong integration with Google Cloud, BigQuery and Workspace
Choose Plotly if…
- You need a self-hosted or on-premises option
- You need ISO 27701 or ISO 42001 coverage
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Looker | Plotly |
|---|---|---|
| Visibility score | 29.8% | 3% |
| Change vs last week | New | New |
| Rank in Business Intelligence | #3 | #21 |
| Share of voice | 8.1% | 0.6% |
| Mentions this run | 42 | 3 |
| Positive in AI answers | 30% | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Looker 0pp · Plotly 0pp over 0 weekly runs.
Engine by engine
Looker leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
LookerPlotly
Head to head in AI answers
0 engine answers name both brands
0Looker ranked higher
0Plotly ranked higher
Features, pricing & fit
| Dimension | Looker | Plotly |
|---|---|---|
| Pricing model | — | Per seat |
| Entry price | — | Free; paid from $29 per seat / mo |
| Free plan | — | Yes |
| Deployment | Google Cloud | Plotly Cloud as a managed SaaS, or Dash Enterprise self-hosted on-premises or on Kubernetes |
| Compliance | SOC 2, ISO 27001, FedRAMP, HIPAA | SOC 2, ISO 27001, ISO 27701, ISO 42001 |
| Support | — | In-app help requests, with responses targeted within 48 hours during business hours, Premium support with ticketed requests and an account manager on Enterprise plans |
| Founded | — | 2013 |
| Headquarters | — | Montréal, Quebec, Canada |
| Employees | — | 51–200 |
| Funding | Series E · $280M raised | Series C |
| Best for | — | Data science, engineering and analytics teams that build internal data apps and dashboards in Python |
Plans side by side
Looker
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Looker
- Governed semantic layer and metric consistency
- Strong integration with Google Cloud, BigQuery and Workspace
- Developer-centric data modeling via LookML
- Around 4.5 out of 5 stars on Gartner Peer Insights
- Quote-only enterprise pricing starting above $60,000 a year
- Poor fit for NoSQL-heavy data stacks or standalone embedded needs
- Less suited to teams using macOS without virtual machines
Plotly
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Looker vs Plotly”, https://slateindex.ai/compare/looker-vs-plotly, data of Nov 2, 2026. Licence: CC BY 4.0.