SpyFuWin in AI & Google Search

UbersuggestWant more traffic? Ubersuggest shows you how to win the game of SEO.

Comparison · SEO Tools · weekly run Nov 2

SpyFu vs Ubersuggest

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Ubersuggest is the stronger AI pick in SEO Tools: it has a visibility score of 8.8 versus 2 for SpyFu, and ranks ahead in 33% of the answers that name both.

Choose SpyFu if…

competitor keyword intelligence
PPC intelligence

Choose Ubersuggest if…

You want the brand AI engines rank higher (8.8 vs 2)
AI answers describe it more positively (40% vs 33% positive)
Affordable entry pricing for budget-conscious users
Free tier useful for basic keyword searches

AI visibility side by side

Latest weekly run · Nov 2

Metric	SpyFu	Ubersuggest
Visibility score	2%	8.8%
Change vs last week	New	New
Rank in SEO Tools	#27	#11
Share of voice	1.1%	3%
Mentions this run	6	15
Positive in AI answers	33%	40%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

SpyFu 0pp · Ubersuggest 0pp over 0 weekly runs.

Engine by engine

Ubersuggest leads on 3 of 3 engines

ChatGPT

3.1%

10%

AI Mode

1.1%

9.3%

Perplexity

1.9%

7.2%

SpyFuUbersuggest

Head to head in AI answers

3 engine answers name both brands

2SpyFu ranked higher

1Ubersuggest ranked higher

Prompt	Engine	SpyFu	Ubersuggest
Alternatives to the most popular SEO tool	AI Mode	#7	#6
Official website of the top SEO tool vendors	ChatGPT	#9	#11
Official website of the top SEO tool vendors	Perplexity	#10	#19

Features, pricing & fit

Dimension	SpyFu	Ubersuggest
Pricing model	Flat tiers	—
Entry price	$39 / mo	—
Free plan	No	—
Deployment	Runs on dedicated bare-metal servers from phoenixNAP	—
Support	Email, Live chat, Phone	—
Founded	2005	—
Headquarters	Scottsdale, Arizona, United States	Remote, United States
Employees	11–50	11–50
Funding	Other Investors (latest listed round)	Funding round (amount redacted)
Best for	Marketers and agencies doing competitor SEO and Google Ads research	Marketers and businesses that want SEO keyword research, site audits, and visibility tracking across traditional search and AI platforms, starting on a free plan.