Gusto sources
NewNew to the index — the Gusto profile is being built from its website.
#1 of 46 in Payroll500,000 customers (per yespress.io)62% positive in AI answers
Visibility score
49.2%
New vs last week
Weekly run · Nov 3Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Sources cited
25
in answers that mention Gusto
Total citations
235
across 23 prompts
Own site share
16.2%
gusto.com
Where engines get their information
Sources cited in answers that name Gusto, by citation count.
| Source | Type | Share of citations | Citations | Prompts |
|---|---|---|---|---|
| gusto.com Own site | Brand site | 38 | 18 | |
| forbes.com | Media | 15 | 11 | |
| peoplemanagingpeople.com | Web | 15 | 8 | |
| adp.com | Brand site | 14 | 10 | |
| rippling.com | Brand site | 13 | 8 | |
| intuit.com | Web | 12 | 8 | |
| onpay.com | Brand site | 11 | 8 | |
| bamboohr.com | Brand site | 9 | 2 | |
| capterra.com | Review site | 9 | 7 | |
| g2.com | Review site | 8 | 4 | |
| patriotsoftware.com | Brand site | 8 | 5 | |
| paycom.com | Brand site | 8 | 4 | |
| pcmag.com | Media | 8 | 8 | |
| deel.com | Brand site | 7 | 7 | |
| paychex.com | Brand site | 7 | 7 | |
| softwareadvice.com | Review site | 6 | 5 | |
| techrepublic.com | Web | 6 | 4 | |
| toolradar.com | Web | 6 | 5 | |
| zoho.com | Brand site | 6 | 4 | |
| business.com | Web | 5 | 5 | |
| fitsmallbusiness.com | Web | 5 | 5 | |
| isg-one.com | Web | 5 | 2 | |
| leadchangegroup.com | Web | 5 | 5 | |
| squareup.com | Web | 5 | 4 | |
| cnbc.com | Web | 4 | 3 |
Cite as: SlateIndex, “Gusto AI visibility profile”, https://slateindex.ai/brand/gusto, data of Nov 3, 2026. Licence: CC BY 4.0.