Thinkific

New

Build and sell online courses and communities.

Learning ManagementVancouver, Canada201–500 employeesFounded 2012

#9 of 52 in Learning Management20,000 customers (per thinkific.com)42% positive in AI answers

Track this brand Visit website Compare alternatives

Visibility score

16.1%

New vs last week

Weekly run · Nov 3

Data collected Nov 3, 2026·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run Nov 9, 2026

Thinkific ranks #9 of 52 in Learning Management with an AI visibility score of 16.1 (SlateIndex, Nov 3, 2026).
Thinkific is most visible on Perplexity (22.8) and least on Google AI Mode (7).
AI engines name Thinkific in 15 of the 30 Learning Management buyer prompts SlateIndex tracks.
thinkific.com is the source AI engines cite most in answers about Thinkific, with 15 citations.

About

Company details for Thinkific

Thinkific is an online course platform for building and selling courses, communities and memberships. It combines a drag-and-drop course builder, communities linked to lessons, and checkout, subscriptions and B2B invoicing on one platform. Organizations use it to deliver branded learning to customers, partners and members. It ranks #9 of 52 in Learning Management on SlateIndex and has a visibility score of 16.1 in the latest weekly run.

Founded in 2012 and headquartered in Vancouver, Canada, the company employs 201–500 people. It has raised about $25M. Its differentiator: courses, communities and commerce run on one platform with one login and no separate payment stack.

Website: thinkific.com
Categories: Learning Management
Company size: 201–500 employees
Headquarters: Vancouver, Canada
Founded: 2012
Company type: Public (TSX: THNC)
Funding: Post-IPO secondary offering (existing shares sold by Rhino Group, not new capital) · $25M raised
Customers: 20,000 · per thinkific.com
Pricing: $109 / mo · flat tiers
Free trial: —
Deployment: Cloud-based; customer and learner data is hosted in the United States on AWS and Google Cloud.
Platforms: Web, iOS, Android
Compliance: SOC 2 Type II
Support: Help centre, 24/7 assistance, Email and chat, Phone and priority chat on higher plans

Facebook · facebook.com/groups/Thinkific LinkedIn · linkedin.com/company/thinkific/X · x.com/thinkific YouTube · youtube.com/user/Thinkific Instagram · instagram.com/thinkific/

Read from linkedin.com, thinkific.com, facebook.com, crunchbase.com, businesswire.com, betakit.com · refreshed Nov 3, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score

16.1%

across Learning Management answers, weighted by position

ChatGPT18.5%

AI Mode7%

Perplexity22.8%

Change

New

vs last week’s run

Category rank

#9 of 52

in Learning Management

Mentions

in this week’s run

Share of voice

of AI mentions in Learning Management

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now16.1%

30-day change—

High · low16.1% · 16.1%

Rank#9

Changes appear after the second weekly run in Learning Management. TalentLMS leads the category at 40%.

Media

Website and product screenshots for Thinkific

All media

Home page

Pricing page

AI mentions & citations

Recent answers that name Thinkific

All prompts

Which learning management system offers a free trial?

For selling online courses: Thinkific.

ChatGPT · run of Nov 3

What is the typical pricing model for Learning Management System software?

Thinkific – LMS Pricing Guide 2026

ChatGPT · run of Nov 3

Which learning management system offers a free trial?

Thinkific: 30-day free trial

Perplexity · run of Nov 3

Which Learning Management System tools offer annual discounts?

Thinkific — up to 25% savings

ChatGPT · run of Nov 3

How much does a learning management system cost per month?

ChatGPT · run of Nov 3

Which learning management system has transparent pricing?

Thinkific (Best for Online Course Creators)

Google AI Mode · run of Nov 3

Which learning management system has transparent pricing?

Thinkific: Public plans start at $82/month, with no sales call required to see pricing.

Perplexity · run of Nov 3

Which Learning Management System tools offer annual discounts?

Perplexity · run of Nov 3

Products & features

What Thinkific sells

Courses

Drag-and-drop course builder with self-paced, live cohort and blended formats, quizzes, assignments, certificates and SCORM import.

Communities (Learner Hub)

Community spaces tied to lessons, with discussions, live events, member profiles and branded mobile access.

Commerce and payments

Checkout, subscriptions, bundles, coupons, automated sales tax and B2B invoicing on the same platform as courses.

Thinkific Plus

Enterprise tier with white-labeling, single sign-on, exams, learning paths, CRM integrations and dedicated support.

Thinker

AI assistant that personalizes learner support, included with Thinkific Plus plans.

Strengths engines cite

all-in-one platform to build, market, and sell online courses
best for online course creators
complete brand control and integrated payments
exceptional choice for individual creators and businesses
30-day free trial

Target market & buyers

Education businesses, training companies and organizations that deliver and sell branded learning to customers, partners and members.

Notable customers include realtor.com, Nasdaq, University of Oxford, AMETEK, Hootsuite, GoDaddy, ActiveCampaign, Fiverr.

Industry	Primary use case
Corporate training and partner enablement	Partner onboarding and product education (Keap)
Healthcare	Certification and continuing education for healthcare professionals (Z-Health)
Tourism	Global industry training programs with high completion and partner retention (Learn Tourism)
Technology	Customer education academies (AMETEK Spectro Scientific, Hootsuite)

Funding & recent developments

Funding

Round	Year	Amount
Seed	2016	—
Series A	2017	—
$22M round led by Rhino Ventures	2020	$22M
Post-IPO secondary offering (existing shares sold by Rhino Group, not new capital)	2025	—

Latest known round	Total raised
Post-IPO secondary offering (existing shares sold by Rhino Group, not new capital)	$25M

Recent developments

Sep 2026CompanyCompany-wide reorganization eliminates 96 positions
Thinkific cut 96 positions, about 30 percent of its workforce, in a reorganization focused on its enterprise push.
Aug 2026CompanySecond quarter 2026 financial results
Thinkific announced its second quarter 2026 financial results.
Aug 2026ProductProduct updates: Learning Paths in Learner Hub and Phased Subscriptions
Thinkific added Learning Paths built into the Learner Hub, a Study Session Scheduler and Phased Subscriptions.
May 2026CompanyLeigh Ramsden appointed Chief Financial Officer
Thinkific appointed Leigh Ramsden as Chief Financial Officer.
Feb 2026ProductLaunch of Thinker AI assistant
Thinkific launched Thinker, an AI assistant that personalizes learner support, included with Thinkific Plus plans and billed on a credit basis.

Competitive landscape

How Thinkific compares with its top three alternatives

All alternatives

Thinkific most often appears alongside TalentLMS, LearnWorlds, Moodle in AI answers.

vsThinkific vs TalentLMS16.1% vs 40% visibility · TalentLMS leadsFull comparison vsThinkific vs LearnWorlds16.1% vs 15.1% visibility · Thinkific leadsFull comparison vsThinkific vs Moodle16.1% vs 30.1% visibility · Moodle leadsFull comparison

Brand	Visibility	Share of voice	vs last week	Starting price
Thinkific	16.1%	5%	New	$109 / mo
TalentLMS	40%	9.3%	New	Free plan
LearnWorlds	15.1%	5.6%	New	$44 / mo
Moodle	30.1%	7.9%	New	Pricing not available
360Learning	19.2%	6.6%	New	$8 / seat / mo