Airtable vs ServiceNow
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Airtable is the stronger AI pick in Low-Code & No-Code: it has a visibility score of 10.9 versus 8.7 for ServiceNow, and ranks ahead in 0% of the answers that name both.
Choose Airtable if…
- You want the brand AI engines rank higher (10.9 vs 8.7)
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or HIPAA or TX-RAMP Level 2 coverage
- User-friendly spreadsheet-database hybrid for no-code work
- Collaborative operational data and lightweight workflows
Choose ServiceNow if…
- AI answers describe it more positively (36% vs 24% positive)
- You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO 9001 or ISO 22301 or ISO/IEC 42001 or SOC 2 Type II or FedRAMP High P-ATO coverage
- Dominant enterprise leader in IT service management
- Strong workflow automation and low-code app development
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Airtable | ServiceNow |
|---|---|---|
| Visibility score | 10.9% | 8.7% |
| Change vs last week | down−1.5% | up+1% |
| Rank in Low-Code & No-Code | #10 | #12 |
| Share of voice | 3.2% | 2.4% |
| Mentions this run | 18 | 15 |
| Positive in AI answers | 24% | 36% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Airtable −1.5pp · ServiceNow +0.9999999999999991pp over 1 weekly runs.
Engine by engine
Airtable leads on 2 of 3 engines
Head to head in AI answers
3 engine answers name both brands
| Prompt | Engine | Airtable | ServiceNow |
|---|---|---|---|
| Compare the leading Low-Code & No-Code platforms | ChatGPT | #10 | #6 |
| Compare the leading Low-Code & No-Code platforms | Perplexity | #12 | #5 |
| Which Low-Code & No-Code vendors do analysts recommend? | Perplexity | #14 | #6 |
Features, pricing & fit
| Dimension | Airtable | ServiceNow |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | Free; paid from $20 per seat / mo | — |
| Free plan | Yes | — |
| Deployment | Cloud, with US and EU hosting options | Cloud |
| Compliance | ISO/IEC 27001:2022, ISO/IEC 27701, SOC 2 Type 2, HIPAA, TX-RAMP Level 2 | ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, ISO 9001, ISO 22301, ISO/IEC 42001, SOC 2 Type II, FedRAMP High P-ATO |
| Founded | 2012 | 2004 |
| Headquarters | — | Santa Clara, CA |
| Employees | — | 5,000+ |
| Funding | Series F · $1350M raised | IPO |
| Best for | Teams and enterprises that need to build governed, AI-enabled business apps and workflows without writing code. | — |
Plans side by side
Airtable
ServiceNow
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Airtable
- User-friendly spreadsheet-database hybrid for no-code work
- Collaborative operational data and lightweight workflows
- Customizable workflows for project management
- Connects well with many data sources
- Annual billing lowers per-seat cost
ServiceNow
- Dominant enterprise leader in IT service management
- Strong workflow automation and low-code app development
- Connects customer service, IT and field operations
- Strong out-of-the-box integrations with major CRMs
- Ranked highly by analysts and G2
- Long implementation times
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Airtable vs ServiceNow”, https://slateindex.ai/compare/airtable-vs-servicenow, data of Nov 3, 2026. Licence: CC BY 4.0.