BrightEdge vs SE Ranking
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
SE Ranking is the stronger AI pick in SEO Tools: it has a visibility score of 27.6 versus 5.4 for BrightEdge, and ranks ahead in 75% of the answers that name both.
Choose BrightEdge if…
- You need ISO/IEC 42001:2023 certified or ISO/IEC 27001:2022 or ISO/IEC 27701:2019 or NIST Cybersecurity Framework conformance or EU-U.S. Data Privacy Framework coverage
- You prefer a larger, established vendor (501–1,000 employees)
- Real-time market intent discovery
- Global and local tracking
Choose SE Ranking if…
- You want the brand AI engines rank higher (27.6 vs 5.4)
- AI answers describe it more positively (66% vs 33% positive)
- Strong value for agencies and mid-market teams
- Full-stack suite with rank tracking, audits and competitor analysis
AI visibility side by side
Latest weekly run · Nov 2
| Metric | BrightEdge | SE Ranking |
|---|---|---|
| Visibility score | 5.4% | 27.6% |
| Change vs last week | New | New |
| Rank in SEO Tools | #14 | #4 |
| Share of voice | 1.7% | 7.3% |
| Mentions this run | 9 | 37 |
| Positive in AI answers | 33% | 66% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
BrightEdge 0pp · SE Ranking 0pp over 0 weekly runs.
Engine by engine
SE Ranking leads on 3 of 3 engines
Head to head in AI answers
4 engine answers name both brands
| Prompt | Engine | BrightEdge | SE Ranking |
|---|---|---|---|
| Top SEO tool options for B2B SaaS companies | Perplexity | #10 | #8 |
| Which SEO Tools vendors do analysts recommend? | ChatGPT | #2 | #9 |
| Official website of the top SEO tool vendors | ChatGPT | #14 | #4 |
| Official website of the top SEO tool vendors | Perplexity | #14 | #8 |
Features, pricing & fit
| Dimension | BrightEdge | SE Ranking |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | $129 / mo |
| Free plan | — | No · 14-day trial |
| Deployment | Cloud SaaS | Cloud-based |
| Compliance | ISO/IEC 42001:2023 certified, ISO/IEC 27001:2022, ISO/IEC 27701:2019, NIST Cybersecurity Framework conformance, EU-U.S. Data Privacy Framework | — |
| Support | Customer success team of search experts from day one, Team support that walks users through the tools and strategy | Help Center and Academy resources, Chat and email support, Customer Success support on higher-tier plans, Personalized onboarding on Growth plan |
| Founded | 2007 | — |
| Headquarters | Foster City, California, United States | — |
| Employees | 501–1,000 | 201–500 |
| Funding | $42.8M Series D led by Insight Venture Partners | Growth/VC (lead: Digital Future) |
| Best for | Enterprise and midsize marketing teams that want SEO and AI search visibility managed in one workflow. | Agencies and in-house SEO teams |
Plans side by side
BrightEdge
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
BrightEdge
- Real-time market intent discovery
- Global and local tracking
- Strong executive visualization dashboards
SE Ranking
- Strong value for agencies and mid-market teams
- Full-stack suite with rank tracking, audits and competitor analysis
- Transparent, published pricing
- Discounts and 14-day free trial
- Strong user ratings and reviews
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “BrightEdge vs SE Ranking”, https://slateindex.ai/compare/brightedge-vs-se-ranking, data of Nov 2, 2026. Licence: CC BY 4.0.