HockeyStackThe Command Center for B2B Revenue Teams.
vs
SimilarwebAI-powered digital data intelligence for market, competitive and consumer insights.
Comparison · Web Analytics · weekly run Nov 2
HockeyStack vs Similarweb
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Similarweb is the stronger AI pick in Web Analytics: it has a visibility score of 7.2 versus 2.1 for HockeyStack.
Choose HockeyStack if…
- Connects marketing touchpoints to product usage, revenue, and churn data
- Built specifically for B2B SaaS
- Does not require a large data engineering team
- Suited to connecting campaigns to pipeline and closed-won revenue
Choose Similarweb if…
- You want the brand AI engines rank higher (7.2 vs 2.1)
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or SOC 3 coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
- competitive web traffic analysis and market intelligence
AI visibility side by side
Latest weekly run · Nov 2
| Metric | HockeyStack | Similarweb |
|---|---|---|
| Visibility score | 2.1% | 7.2% |
| Change vs last week | New | New |
| Rank in Web Analytics | #25 | #12 |
| Share of voice | 0.6% | 2.5% |
| Mentions this run | 3 | 13 |
| Positive in AI answers | — | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
HockeyStack 0pp · Similarweb 0pp over 0 weekly runs.
Engine by engine
Similarweb leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
HockeyStackSimilarweb
Head to head in AI answers
0 engine answers name both brands
0HockeyStack ranked higher
0Similarweb ranked higher
Features, pricing & fit
| Dimension | HockeyStack | Similarweb |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Compliance | — | ISO/IEC 27001:2022, SOC 2 Type 2, SOC 3 |
| Support | Hands-on support from the customer success team | Email support (support@similarweb.com), Dedicated enterprise support, Sales chat |
| Founded | 2021 | 2009 |
| Headquarters | San Francisco, California, United States | New York, NY, United States |
| Employees | 51–200 | 1,001–5,000 |
| Funding | Round announced April 2026 · $50M raised | IPO (NYSE) · $240M raised |
| Best for | Marketing leaders, GTM operations and sales leaders at B2B companies that need one view of pipeline across marketing and sales data | Marketers, researchers, and SEO and PPC teams |
Plans side by side
HockeyStack
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
HockeyStack
- Connects marketing touchpoints to product usage, revenue, and churn data
- Built specifically for B2B SaaS
- Does not require a large data engineering team
- Suited to connecting campaigns to pipeline and closed-won revenue
Similarweb
- competitive web traffic analysis and market intelligence
- cross-domain traffic sourcing and market share benchmarking
- competitor benchmarking and market research
- free trial and limited free version
- not suited to precise first-party conversion measurement
- ranked behind Google Analytics and Amplitude in one comparison
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “HockeyStack vs Similarweb”, https://slateindex.ai/compare/hockeystack-vs-similarweb, data of Nov 2, 2026. Licence: CC BY 4.0.