SE Ranking vs Smartlook
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
SE Ranking is the stronger AI pick in Web Analytics: it has a visibility score of 0.7 versus 0.3 for Smartlook.
Choose SE Ranking if…
- You want the brand AI engines rank higher (0.7 vs 0.3)
- AI answers describe it more positively (66% vs 0% positive)
- Strong value for agencies and mid-market teams
- Full-stack suite with rank tracking, audits and competitor analysis
Choose Smartlook if…
No clear advantage in the published data.
AI visibility side by side
Latest weekly run · Nov 2
| Metric | SE Ranking | Smartlook |
|---|---|---|
| Visibility score | 0.7% | 0.3% |
| Change vs last week | New | New |
| Rank in Web Analytics | #35 | #39 |
| Share of voice | 0.2% | 0.2% |
| Mentions this run | 1 | 1 |
| Positive in AI answers | 66% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
SE Ranking 0pp · Smartlook 0pp over 0 weekly runs.
Engine by engine
SE Ranking leads on 1 of 3 engines
Head to head in AI answers
0 engine answers name both brands
Features, pricing & fit
| Dimension | SE Ranking | Smartlook |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $129 / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Cloud-based | Cloud |
| Support | Help Center and Academy resources, Chat and email support, Customer Success support on higher-tier plans, Personalized onboarding on Growth plan | Online support until the Last Day of Support, Dedicated Account Manager, Email support@smartlook.com, Self-support documentation |
| Employees | 201–500 | — |
| Funding | Growth/VC (lead: Digital Future) | Series A · $4M raised |
| Best for | Agencies and in-house SEO teams | Teams that need to understand why users act as they do on websites and mobile apps, including enterprises with multiple teams. |
Plans side by side
Smartlook
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
SE Ranking
- Strong value for agencies and mid-market teams
- Full-stack suite with rank tracking, audits and competitor analysis
- Transparent, published pricing
- Discounts and 14-day free trial
- Strong user ratings and reviews
Smartlook
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “SE Ranking vs Smartlook”, https://slateindex.ai/compare/se-ranking-vs-smartlook, data of Nov 2, 2026. Licence: CC BY 4.0.