Smartlook
Qualitative analytics for websites and mobile apps with visitor recordings, heatmaps, event tracking, and funnels.
#29 of 30 in Product Analytics200,000 customers (per linkedin.com)
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
- Smartlook ranks #29 of 30 in Product Analytics with an AI visibility score of 0 (SlateIndex, Nov 3, 2026).
- Smartlook is most visible on ChatGPT (0) and least on Perplexity (0).
- AI engines name Smartlook in 1 of the 60 Product Analytics buyer prompts SlateIndex tracks.
About
Company details for Smartlook
Smartlook is a product analytics tool for websites and mobile apps. It combines session recordings with event tracking, funnels, heatmaps, behavior flows and crash reports to show what users do and why. Smartlook is winding down as a standalone product, and its tools are moving to Digital Experience Analytics in Splunk Observability Cloud, which will not receive historical data from Smartlook. It ranks #29 of 30 in Product Analytics on SlateIndex and has a visibility score of 0 in the latest weekly run.
It has raised about $4M. Its differentiator: combines session recordings with event-based analytics in one tool.
- Website
- smartlook.com
- Categories
- Product Analytics, Web Analytics
- Company type
- Division of Cisco
- Funding
- Series A · $4M raised
- Customers
- 200,000 · per linkedin.com/company/smartlook
- Deployment
- Cloud
- Platforms
- Web, Mobile apps, Unity, Unreal
- Support
- Online support until the Last Day of Support, Dedicated Account Manager, Email support@smartlook.com, Self-support documentation
Read from g2.com, facebook.com, smartlook.com, linkedin.com, henkanpartners.com, capterra.co.il · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 3 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Smartlook gained 0 points over 1 weekly run in Product Analytics. Amplitude leads the category at 79.4%.
Media
Website and product screenshots for Smartlook
AI mentions & citations
Recent answers that name Smartlook
No mentions in the latest run.
Products & features
What Smartlook sells
Session recordings
Watch recordings of web and mobile user sessions to see what went wrong and find the moment that matters.
Events
See how often users perform the actions that matter, and use events as filters in recordings.
Funnels
Find where and why users drop off, and get recordings of the drop-offs.
Heatmaps
See where users click and how far they scroll on a page.
Behavior Flows
See visually how users move through a website or app and whether the intended path works.
Crash reports
Watch the moments leading up to a crash to find its cause without QA reproduction.
Target market & buyers
Businesses of all sizes and industries.
Notable customers include Hyundai, Fiverr, Blackboard, Vogue, Volvo.
| Industry | Primary use case |
|---|---|
| Gaming | Cross-platform session replay, including Unity and Unreal projects. |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Seed | 2016 | $1M |
| Series A | 2020 | $4M |
| Latest known round | Total raised |
|---|---|
| Series A | $4M |
Recent developments
- Aug 2026ProductEnd of Contract Renewals for Smartlook
No further renewals or expansions of Smartlook paid plans are sold from 31 August 2026.
- May 2026ProductEnd of Sale for Smartlook
No new Smartlook paid subscriptions are sold from 31 May 2026.
- Mar 2026ProductDigital Experience Analytics in Splunk Observability Cloud planned for general availability
Smartlook points users to the new Splunk product, which is planned for general availability in March 2026. Subscriptions do not transition automatically.
Competitive landscape
How Smartlook compares with its top three alternatives
Smartlook most often appears alongside Amplitude, Mixpanel, Google Analytics in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| Smartlook | 0% | 0% | no change0% | Pricing not available |
| Amplitude | 79.4% | 16.4% | up+2.7% | Free plan |
| Mixpanel | 77% | 16% | up+2.4% | Free plan |
| Google Analytics | 68.6% | 12.9% | New | Pricing not available |
| PostHog | 56.6% | 14.1% | up+1.2% | Free plan |
Cite as: SlateIndex, “Smartlook AI visibility profile”, https://slateindex.ai/brand/smartlook, data of Nov 3, 2026. Licence: CC BY 4.0.