SellfyOnline store builder for selling digital downloads, subscriptions and merch with 0% transaction fees.
vs
ShopwareOpen commerce. Full control. Agentic by design.
Comparison · E-Commerce Platforms · weekly run Nov 3
Sellfy vs Shopware
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Sellfy is the stronger AI pick in E-Commerce Platforms: it has a visibility score of 1.7 versus 0.9 for Shopware.
Choose Sellfy if…
- You want the brand AI engines rank higher (1.7 vs 0.9)
- Reduced rates for annual billing
- 14-day free trial
Choose Shopware if…
- AI answers describe it more positively (33% vs 0% positive)
- You need ISO 27001 or SOC 2 Type II coverage
- You prefer a larger, established vendor (201–500 employees)
- Notable option for European and DACH mid-market businesses
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Sellfy | Shopware |
|---|---|---|
| Visibility score | 1.7% | 0.9% |
| Change vs last week | New | New |
| Rank in E-Commerce Platforms | #20 | #29 |
| Share of voice | 0.7% | 0.6% |
| Mentions this run | 3 | 3 |
| Positive in AI answers | 0% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Sellfy 0pp · Shopware 0pp over 0 weekly runs.
Engine by engine
Sellfy leads on 1 of 3 engines
ChatGPT
AI Mode
Perplexity
SellfyShopware
Head to head in AI answers
0 engine answers name both brands
0Sellfy ranked higher
0Shopware ranked higher
Features, pricing & fit
| Dimension | Sellfy | Shopware |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $22 / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Hosted platform | Self-hosted by default, deployable on your cloud infrastructure, or run as Shopware PaaS or SaaS |
| Compliance | — | ISO 27001, SOC 2 Type II |
| Support | 24/7 email support, Video tutorials, Guides and resources, Expert assistance | Community support (Community Edition), Direct support from Shopware (Rise), Extended support with phone access (Evolve), 24/7 priority support and personal account manager (Beyond) |
| Founded | 2011 | 2000 |
| Headquarters | Riga, Latvia | Schöppingen, Germany |
| Employees | 11–50 | 201–500 |
| Funding | Seed round from angel investors including Toivo Annus and Sten Tamkivi | Corporate minority round · $100M raised |
| Best for | Creators starting to sell online, and growing brands that sell downloads, subscriptions and merch. | Mid-size and enterprise manufacturers, wholesalers and retailers that need B2B and B2C commerce with complex pricing and fulfillment |
Plans side by side
Sellfy
Starter$22per month, billed yearly ($29 billed monthly)
Business$59per month, billed yearly ($79 billed monthly)
Premium$119per month, billed yearly ($159 billed monthly)
Shopware
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Sellfy
- Reduced rates for annual billing
- 14-day free trial
Shopware
- Notable option for European and DACH mid-market businesses
- Recognised by Gartner as a Visionary
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Sellfy vs Shopware”, https://slateindex.ai/compare/sellfy-vs-shopware, data of Nov 3, 2026. Licence: CC BY 4.0.