SimThe open-source AI workspace to build, distribute, and govern AI agents
vs
Tray.aiOrchestrate integration, automation, and agents
Comparison · AI Agents · weekly run Nov 3
Sim vs Tray.ai
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Sim is the stronger AI pick in AI Agents: it has a visibility score of 2.3 versus 1.5 for Tray.ai.
Choose Sim if…
- You want the brand AI engines rank higher (2.3 vs 1.5)
- You want a free plan to start
- You need a self-hosted or on-premises option
- You need SOC 2 Type II or ISO 27001 coverage
Choose Tray.ai if…
- You need more native integrations (700+ vs 275+)
- You need SOC 1 or SOC 2 or HIPAA coverage
- You prefer a larger, established vendor (201–500 employees)
- Usage-based pricing suits your budget better than per seat
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Sim | Tray.ai |
|---|---|---|
| Visibility score | 2.3% | 1.5% |
| Change vs last week | New | New |
| Rank in AI Agents | #39 | #50 |
| Share of voice | 0.7% | 0.4% |
| Mentions this run | 5 | 3 |
| Positive in AI answers | — | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Sim 0pp · Tray.ai 0pp over 0 weekly runs.
Engine by engine
Sim leads on 2 of 3 engines
ChatGPT
AI Mode
Perplexity
SimTray.ai
Head to head in AI answers
0 engine answers name both brands
0Sim ranked higher
0Tray.ai ranked higher
Features, pricing & fit
| Dimension | Sim | Tray.ai |
|---|---|---|
| Pricing model | Per seat | Usage-based |
| Entry price | Free; paid from $25 per seat / mo | Contact sales |
| Free plan | Yes | No · 30-day trial |
| Deployment | Cloud-hosted, or self-hosted in your own cloud with Docker or Kubernetes | Tray-managed cloud runtime, with on-premise connectivity and regional hosting on Enterprise plans |
| Integrations | 275+ | 700+ |
| Compliance | SOC 2 Type II, ISO 27001, GDPR | SOC 1, SOC 2, HIPAA, GDPR |
| Support | Dedicated support on the Enterprise plan | Business hours support on all plans, Knowledge base, Community forums, Tray Academy |
| Founded | 2025 | 2012 |
| Headquarters | San Francisco, CA, United States | San Francisco, CA |
| Employees | 11–50 | 201–500 |
| Funding | Series A · $7M raised | Series C-2 · $164M raised |
| Best for | Companies that need to build, deploy, and govern AI agents across the organization with central control over access, spend, and data | Enterprise IT and business teams that need to build integrations, AI agents and governed MCP tools on one platform |
Plans side by side
Sim
Free$0free forever
Pro$25per user/month, billed monthly
Max$100per user/month, billed monthly
EnterpriseCustomcustom, talk to sales
Tray.ai
ProCustomSized to your needs
TeamCustomSized to your needs
EnterpriseCustomSized to your needs
Pros and cons
Themes from the AI answers that mention each brand
Sim
- Technical control and model flexibility
- Self-hosting option
Tray.ai
- Recommended as a cloud-neutral orchestration platform option
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Sim vs Tray.ai”, https://slateindex.ai/compare/sim-vs-tray-ai, data of Nov 3, 2026. Licence: CC BY 4.0.