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SlateIndex
SiteimproveWhere accessibility meets performance
vs
SpyFuWin in AI & Google Search
Comparison · SEO Tools · weekly run Nov 2

Siteimprove vs SpyFu

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

SpyFu is the stronger AI pick in SEO Tools: it has a visibility score of 2 versus 0.6 for Siteimprove.

Choose Siteimprove if…

  • AI answers describe it more positively (50% vs 33% positive)
  • You need ISO/IEC 27001:2022 coverage
  • You prefer a larger, established vendor (201–500 employees)

Choose SpyFu if…

  • You want the brand AI engines rank higher (2 vs 0.6)
  • competitor keyword intelligence
  • PPC intelligence

AI visibility side by side

Latest weekly run · Nov 2

Metric Siteimprove SpyFu
Visibility score0.6%2%
Change vs last weekNewNew
Rank in SEO Tools#39#27
Share of voice0.4%1.1%
Mentions this run26
Positive in AI answers50%33%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Siteimprove 1%

Siteimprove 0pp · SpyFu 0pp over 0 weekly runs.

Engine by engine

SpyFu leads on 3 of 3 engines

ChatGPT
0.9%
3.1%
AI Mode
0%
1.1%
Perplexity
0.9%
1.9%
SiteimproveSpyFu

Head to head in AI answers

0 engine answers name both brands

0Siteimprove ranked higher
0SpyFu ranked higher

Features, pricing & fit

DimensionSiteimproveSpyFu
Pricing model—Flat tiers
Entry price—$39 / mo
Free plan—No
Deployment—Runs on dedicated bare-metal servers from phoenixNAP
Integrations40+—
ComplianceISO/IEC 27001:2022—
SupportPlatform onboarding, Accessibility testing by certified experts, Consulting in digital accessibility and digital marketingEmail, Live chat, Phone
Founded20032005
HeadquartersBloomington, Minnesota, USAScottsdale, Arizona, United States
Employees201–50011–50
FundingMinority investment led by Summit Partners · $55M raisedOther Investors (latest listed round)
Best forOrganizations that must balance regulatory compliance with search and content performance.Marketers and agencies doing competitor SEO and Google Ads research

Plans side by side

Siteimprove

Pricing not available.

SpyFu

Basic$39month
Pro + AI$119month ($59 first month)
Team / Agency$249month
SpyFu pricing

Pros and cons

Themes from the AI answers that mention each brand

Siteimprove

Profile in progress.

SpyFu

  • competitor keyword intelligence
  • PPC intelligence

    Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

    Cite as: SlateIndex, “Siteimprove vs SpyFu”, https://slateindex.ai/compare/siteimprove-vs-spyfu, data of Nov 2, 2026. Licence: CC BY 4.0.