DemandSphere Pricing, Plans, and Availability

#23 in AI Visibility

by DemandSphere · demandsphere.com

Enterprise search marketing platform with AI search visibility and content optimization capabilities.

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Pricing at a glance

DemandSphere’s pricing is built for teams that need both SERP analytics and AI search visibility in one platform, with published entry pricing for smaller buyers and a quote-based path for enterprise needs. The public pricing page is unusually direct for a B2B search platform: Starter and Pro are both shown with annual billing, while Enterprise is custom and includes higher-touch support, SSO, and add-ons for deeper data infrastructure. The structure suggests that the main cost driver is not headcount, because users are unlimited, but tracking volume and the amount of platform depth you need. For teams evaluating AI visibility, that makes DemandSphere feel closer to an enterprise analytics system than a per-seat SaaS tool. Buyers should also factor in add-ons if they need BigQuery warehousing, log analytics, or managed services, because those capabilities are priced separately from the base plans.

◇ Pricing model

Tiered subscription pricing with annual billing on public starter and pro plans, plus a custom quote-only Enterprise plan. Add-ons are available for BigQuery data warehousing and log analytics, and some managed services are also available as add-ons.

↻ Billing notes

Public pricing is shown on an annual-billed basis for Starter and Pro, with monthly-equivalent labels displayed on the page. The FAQ says all plans are offered on an annual agreement basis with a minimum 1-year commitment. DemandSphere also advertises annual savings on the pricing page with “Annual Save 17%.” Trials are not publicly disclosed on the pricing page or FAQ, and the Enterprise tier is quote-only. The FAQ says there are no per-seat fees because every plan includes unlimited users, unlimited dashboards, and unlimited keyword groups.

Plans and pricing

3 tiers

Starter

annual
$79/mo billed annually ($948/yr)
  • SERP and LLM tracking with flexible allocation
  • 1,000 keywords, 100 prompts, or any blend
  • 1 prompt = 10 keywords
  • ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews, Google SERPs
  • Unlimited users and domains
  • Daily tracking frequency

Includes 1,000 keywords or 100 prompts per day, with flexible allocation across SERP keywords and LLM prompts.

Pro

annual
$208/mo billed annually ($2,496/yr)
  • Higher volume with Data Studio (formerly Looker Studio) templates
  • Scheduled reports
  • Priority support
  • 2,500 keywords, 250 prompts, or any blend
  • 1 prompt = 10 keywords
  • ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews, Google SERPs

Includes 2,500 keywords or 250 prompts per day, with the same flexible allocation model as Starter.

Enterprise

custom
Not publicly disclosed
  • Everything in Pro
  • Search Intelligence (BigQuery add-on)
  • Analytics AX (log analytics add-on)
  • SSO (Google, Microsoft, Okta, OneLogin)
  • Dedicated strategist
  • 24hr SLA support

Custom prompt + keyword volume; quote-only tier for teams with custom needs.

Add-ons and extras

Search Intelligence

+20% of your plan

A fully-managed BigQuery data warehouse and pipeline available as an add-on to any plan. It provides direct access to search intelligence data for BI teams and includes custom schema support, automated data pipeline delivery, and Data Studio readiness.

Analytics AX

Storage-based pricing; public storage rates shown as $0.40 per GB hot storage, $0.012 per GB warm storage, and $0.025 per GB cold storage

Enterprise log analytics add-on with bot reconciliation and anonymization built in. The pricing page says it is available as an add-on to Enterprise plans and that it uses volume-based storage pricing.

Managed services

Not publicly disclosed

Managed services add-ons are listed for advanced keyword research, taxonomy/grouping/clustering, custom BI/dashboard development, and custom data engineering. The pricing page does not publish separate amounts for these services.

Hidden and indirect costs

Worth budgeting for
⚠  The pricing page makes clear that some capabilities are not included in base plans and are sold separately, including Search Intelligence, Analytics AX, and several managed services. That means buyers on lower tiers may need to budget for add-ons if they want BigQuery warehousing, log analytics, or custom delivery work. The Enterprise tier also requires a sales conversation, so the final cost can vary based on volume and required services.
⚠  DemandSphere also states that using its data to ground or train AI models requires a separate license with its own fee structure. In addition, the FAQ says all plans are on an annual agreement basis with a minimum 1-year commitment, which is a material contract-term cost even when the plan price itself is published.

What buyers actually pay

A small team wants core SERP + AI visibility tracking with published pricing and a fixed annual commitment.

Expected cost$948 per year for Starter, plus any optional add-ons.
Tracking volumeAnnual billingAdd-ons

A growing team needs more daily tracking volume, scheduled reports, and priority support.

Expected cost$2,496 per year for Pro, plus any optional add-ons.
Tracking volumeReporting featuresSupport levelAdd-ons

An enterprise buyer needs custom volume, SSO, dedicated support, and managed services.

Expected costNot publicly disclosed; quote required.
Custom prompt and keyword volumeEnterprise-only featuresAdd-onsManaged services

Pricing FAQ

Yes, DemandSphere publishes prices for its Starter and Pro plans on the pricing page. Starter is shown at $79 per month billed annually, and Pro is shown at $208 per month billed annually. The Enterprise tier is custom and does not publish a standard list price, so buyers need to contact sales for that level.

The pricing page shows monthly-equivalent amounts, but the plan language and FAQ both indicate annual agreements. The FAQ says all plans are offered on an annual agreement basis with a minimum 1-year commitment. Buyers should therefore expect annual billing rather than a true month-to-month contract.

No. DemandSphere says every plan includes unlimited users, unlimited dashboards, and unlimited keyword groups. That means pricing is not structured around seat counts. Instead, it is tied to tracking volume and plan scope.

The public add-ons are Search Intelligence and Analytics AX, plus several managed services. Search Intelligence adds 20% of the plan price, while Analytics AX uses storage-based pricing with published storage rates. Managed services do not have public prices, so those must be quoted separately.

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