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friction AI Pricing, Plans, and Availability

#23 in AI Visibility

by Frictionai · frictionai.co ↗

AI visibility and GEO-focused platform for brands and marketers.

#23AI VisibilitySmall business
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Pricing at a glance

◇ Pricing model

Tiered subscription with monthly self-serve plans and a custom quote-only enterprise tier.

↻ Billing notes

The pricing page publicly offers a 7-day free trial on every plan and says you can try it free, then change or cancel anytime. The FAQ states you can upgrade or downgrade anytime through the billing portal, with upgrades taking effect immediately and downgrades applying at the next billing cycle. No annual billing discount is publicly disclosed, and the page does not list any seat minimums. The self-serve tiers are priced monthly, while Custom is quote-only for agencies and enterprise teams.

Plans and pricing

4 tiers

Starter

Monthly
$69/mo
  • 7-day free trial
  • Prompts analyzed: 25
  • Prompt frequency: Daily
  • Responses with Web Search
  • Sources and relevant keywords

Tracks 25 prompts, with daily prompt frequency and 1 brand per the plan comparison table.

Growth

Monthly
$299/mo
  • 7-day free trial
  • Prompts analyzed: 50
  • Prompt frequency: Daily
  • Responses with Web Search
  • Weekly Brand Audit
  • ChatGPT shopping prompts

Tracks 50 prompts, includes daily prompt frequency, and is the first tier that publicly includes Weekly Brand Audit and ChatGPT shopping prompts.

Professional

Monthly
$699/mo
  • 7-day free trial
  • Prompts analyzed: 75
  • Prompt frequency: Daily
  • Responses with Web Search
  • Weekly Brand Audit
  • A/B prompt experiments

Tracks 75 prompts, includes daily prompt frequency, and unlocks A/B prompt experiments and the highest publicly listed self-serve prompt volume.

Custom

Quote only
Not publicly disclosed
  • Everything in Professional, plus custom AI model configuration
  • Custom prompt limits
  • Custom regions and competitor deep dives
  • Personalised support & onboarding

No public list price or public limits; positioned for agencies and enterprise teams that need custom configurations.

Add-ons and extras

ChatGPT shopping prompts

10 prompts on Growth; 20 prompts on Professional

The plan comparison shows ChatGPT shopping prompts as an included advanced feature with publicly listed prompt quantities on the Growth and Professional tiers.

A/B prompt experiments

Included on Professional

The pricing page lists A/B Testing under Advanced Features and shows it is unavailable on Starter and Growth but included on Professional.

Custom AI model configuration

Included on Custom

Custom accounts can add tailored AI model configuration, custom prompt limits, and custom regions as part of the quote-only tier.

Hidden and indirect costs

Worth budgeting for
⚠  The public page does not disclose overage fees, seat-based charges, or hard usage caps beyond the listed prompt counts and feature comparisons, so buyers should assume those terms are not public. The page also does not publish any implementation fees or contract minimums for self-serve plans. Payments are processed by Stripe, but no separate payment surcharge is disclosed.
⚠  The Custom tier is sold through a sales motion, which means the final price, scope, and any enterprise services depend on the buyer’s configuration. The page explicitly mentions custom regions, competitor deep dives, and onboarding support, but it does not publish separate add-on prices for those items. Buyers needing those capabilities should expect a quote rather than a menu price.

What buyers actually pay

A small marketing team wants to monitor a single brand and start with a low-cost entry point.

Expected cost$69/month after a 7-day free trial.
25 promptsdaily prompt frequencyweb search responsessingle-brand setup

A growth team needs more coverage plus weekly brand audits and commerce-style prompts.

Expected cost$299/month after a 7-day free trial.
50 promptsWeekly Brand AuditChatGPT shopping promptsdaily prompt frequency

An advanced team wants experimentation capabilities and the highest listed self-serve prompt volume.

Expected cost$699/month after a 7-day free trial.
75 promptsA/B prompt experimentsWeekly Brand AuditChatGPT shopping prompts

An agency or enterprise buyer needs custom regions, deeper competitor analysis, or tailored prompt limits.

Expected costNot publicly disclosed; quote only.
custom AI model configurationcustom prompt limitscustom regionscompetitor deep divespersonalised support & onboarding

Pricing FAQ

friction AI publicly lists three self-serve plans: Starter at $69/month, Growth at $299/month, and Professional at $699/month. It also offers Custom pricing for agencies and enterprise teams that need tailored regions, prompt limits, competitor deep dives, or onboarding support. All plans include a 7-day free trial, and the page says you can cancel anytime.

Yes. The pricing page says every paid plan includes a 7-day free trial. It also says you will not be charged until the trial ends and that you can cancel anytime. That makes it straightforward to evaluate the product before committing.

Yes. The FAQ says you can upgrade or downgrade anytime through the billing portal. Upgrades take effect immediately, while downgrades apply at the next billing cycle. That means the billing setup is flexible for teams that expect usage to change over time.

No annual discount is publicly disclosed on the pricing page, and no seat minimum is listed. The page presents monthly self-serve pricing for Starter, Growth, and Professional, with Custom sold by quote. If a buyer needs annual terms or seat-based packaging, those details are not public.

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