Freemium plus quote-based and self-serve package pricing; public pages emphasize custom packages for businesses and enterprises, with some self-serve options for individuals and small teams.
↻ Billing notes
Official sources show a mix of self-serve and sales-led billing. The support article says users can sign up with a credit card for individuals and small teams, while businesses and enterprises are handled as customized packages through sales. It also says annual billing changes require contacting support, and cancellation terms vary by plan: business agreements follow contract terms, while Similarweb for Entrepreneurs can be canceled from within the platform and will not renew after the current billing period. A third-party pricing reference lists public pricing starting at $99.00 and going up to $540.00, but the official pages do not map those amounts to named plans.
Designed for solo marketers, consultants, and entrepreneurs. Public pricing, seat minimums, and usage limits are not disclosed on the official page.
Competitive Intelligence & SEO
Not publicly disclosed
Not publicly disclosed
Everything in Competitive Intelligence
Keyword gap analysis
Track daily search trends
Rank tracking
Content optimization
Benchmark organic share
Targeted at marketers and small teams focused on organic growth. Public pricing, seat minimums, and usage limits are not disclosed on the official page.
Competitive Intelligence, SEO & PPC
Not publicly disclosed
Not publicly disclosed
Everything in Competitive Intelligence & SEO
Paid search & display ad insights
Monitor keyword bidding
Unified marketing view
Ad creative library
ROI optimization
The page says this package is soon becoming available. Public pricing, billing cadence, and availability details are not disclosed.
Web Intelligence for Businesses
Not publicly disclosed
Quote only
Advanced competitive intelligence
Market Analysis
Demand Analysis
Business lines & popular pages
Popular pages & folders
Custom Industries
For mid-size and large businesses, growth-stage teams, and enterprises. The official page describes this as a customized solution and instructs buyers to contact sales; no public seat minimums or list price are disclosed.
Self-serve packages for individuals, entrepreneurs, and small teams
Not publicly disclosed
Not publicly disclosed
Free trial access is available
Credit-card signup for instant access to different packages
The official pricing article confirms that self-serve packages exist, but it does not publish names, list prices, or feature-by-feature public limits for those packages.
The official FAQ says the API is available as part of customized business packages and can also be purchased as a standalone product without a full platform subscription. Pricing is not publicly disclosed.
Premium Stocks
Quote only
An add-on for expert research on 200+ stocks and 500+ signals, with monthly delivery and coverage across five sectors. The page directs buyers to talk to sales.
Stock Feeds
Quote only
A data-feed add-on for investors with granular engagement data, covering over 70 stocks. The page says it includes five years of historical data, weekly granularity, seven file types, and delivery to S3/Pro.
⚠ Several costs are not public, so buyers may need to budget for sales-assisted implementation, custom packaging, and any add-ons or data feeds that are sold separately. The official pages repeatedly say to talk to sales for business packages and custom packages, which means final spend can vary by scope, modules, and usage. The pages also note that switching to annual billing requires contacting support, so invoice terms may be handled manually rather than through a standard public checkout.
No. The official Web Intelligence pages describe self-serve packages for individuals and small teams, but they do not publish a complete public price card for those plans. For businesses and enterprises, Similarweb explicitly routes buyers to sales for custom packages. A third-party pricing page does list a public price range, but it does not identify which named plans those prices belong to.
Yes. The official pages say you can start a free trial, and the support article also says individuals and small teams can sign up with a credit card and instantly access different packages. The pages do not disclose the trial length or whether every package is eligible. For premium or locked features, Similarweb says those require a custom package and sales contact.
Yes. Similarweb says the API is available as part of customized business packages, and it can also be purchased as a standalone product without a full platform subscription. However, pricing is not publicly disclosed on the official pages, so buyers need to contact sales for details. That makes the API a quote-based add-on even when it is sold on its own.
The support article says customers should reach out to support to switch to annual billing. It does not state any public annual discount, so discount terms are not disclosed. Because the pricing pages emphasize custom packaging for business customers, billing cadence may depend on the contract or selected self-serve package.