1Password alternatives: top competitors compared
1Password has a visibility score of 0.8 in Identity & Access Management, #32 of 37. AI answers that name 1Password most often also name these 4.
Quick reference
| Alternative | Best for | Starting price | Visibility | Key differentiator |
|---|---|---|---|---|
| Microsoft Entra ID | — | — | 66% | Every Microsoft 365 tenant includes an Entra ID instance, so it is the built-in identity layer for Microsoft cloud services. |
| Okta | Organizations that need to secure workforce, customer, partner and AI agent identities from one cloud identity platform. | $6 per seat / mo | 56.9% | A neutral, vendor-independent identity platform with a large pre-built integration network. |
| Salesforce | Businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform | — | 46.2% | One unified platform combining CRM apps, data, and AI agents |
| AWS | — | — | 35.7% | Syncs Figma components into generated code and provisions AWS backend services through a visual interface. |
Microsoft Entra ID
Microsoft Entra ID is ranked #1 in Identity & Access Management.
Quick facts
- Pricing not available
- 66% visibility score · #1 in Identity & Access Management
Key features
- Microsoft Entra ID Free — Entry tier of the Entra ID identity service.
- Microsoft Entra ID P1 — Core IAM capabilities including single sign-on, multi-factor authentication and Conditional Access.
- Microsoft Entra ID P2 — Everything in P1 plus ID Protection, Privileged Identity Management and identity governance such as access reviews.
- Microsoft Entra Connect — Synchronizes on-premises Active Directory with Entra ID (formerly Azure AD Connect).
Microsoft Entra ID vs 1Password
| Dimension | Microsoft Entra ID | 1Password |
|---|---|---|
| Visibility score | 66% | 0.8% |
| Pricing model | — | Per seat |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Trial | — | 14-day free trial |
Pros
- Native integration with Microsoft 365 and Azure ecosystems
- Cost-effective fit for organizations already paying for Microsoft 365
- Strong workforce IAM with SSO, MFA and passwordless access
- Top-ranked and recognised as a Leader among IAM providers
- Strong for enterprise identity governance and hybrid environments
Cons
- Advanced add-ons carry extra yearly paid subscription costs
- Advanced features such as Conditional Access require paid tiers
Okta
Okta suits organizations that need to secure workforce, customer, partner and AI agent identities from one cloud identity platform..
Quick facts
- $6 per seat / mo · per seat
- 30-day free trial
- 56.9% visibility score · #2 in Identity & Access Management
- 8000+ native integrations
Key features
- Single Sign-On — One-click access to cloud and on-prem apps with a single set of credentials.
- Adaptive MFA — Phishing-resistant, context-aware multi-factor authentication for the workforce.
- Universal Directory — Centralizes user profiles from AD, LDAP and HR apps into one directory.
- Device Access — Extends passwordless Okta authentication to desktops and devices.
Okta vs 1Password
| Dimension | Okta | 1Password |
|---|---|---|
| Visibility score | 56.9% | 0.8% |
| Pricing model | Per seat | Per seat |
| Entry price | $6 per seat / mo | Contact sales |
| Free plan | No | No |
| Trial | 30-day free trial | 14-day free trial |
Pros
- Market-leading IAM platform
- Independent, cloud-native identity platform
- Broad SaaS integrations with SSO and MFA
- Top overall enterprise IAM recommendation
- Strong security effectiveness
Cons
Salesforce
Salesforce suits businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform.
Quick facts
- Pricing not available
- 46.2% visibility score · #1 in Field Service Management
Key features
- Agentforce — Platform for building, deploying and running AI agents for customers and employees.
- Sales Cloud — Sales pipeline, forecasting and sales process management.
- Service Cloud — Customer support case management across channels.
- Marketing Cloud — Building and personalizing campaigns and customer journeys.
Salesforce vs 1Password
| Dimension | Salesforce | 1Password |
|---|---|---|
| Visibility score | 46.2% | 0.8% |
| Pricing model | — | Per seat |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Trial | — | 14-day free trial |
Pros
- Powerful reporting, automation and customisation
- Market leader and gold standard CRM
- Deep ecosystem and strong CRM integrations
- Built for large enterprises and scaling
- Free trial to test its features
Cons
- Requires a dedicated administrator to manage
- High enterprise pricing
- Heavy, slow implementation that suits large budgets
AWS
AWS is ranked #4 in MLOps Platforms.
Quick facts
- Pricing not available
- 35.7% visibility score · #4 in MLOps Platforms
Key features
- Amplify Studio — Visual low-code tool that syncs Figma components, generates JavaScript or TypeScript UI code and provisions AWS backend services.
AWS vs 1Password
| Dimension | AWS | 1Password |
|---|---|---|
| Visibility score | 35.7% | 0.8% |
| Pricing model | — | Per seat |
| Entry price | — | Contact sales |
| Free plan | — | No |
| Trial | — | 14-day free trial |
Pros
- Core federation and multi-account management included at no extra charge
- Enterprise-grade reliability and uptime on AWS infrastructure
- Pay-as-you-go, usage-based pricing
- Deep integration with the AWS ecosystem and AI tools
- Recognised by analysts such as Gartner and ISG
Cons
- Requires strong AWS engineering or technical expertise
How to choose
Match the pricing model to your cost driver: headcount, usage or features.
| Platform | Pricing model | Starting price |
|---|---|---|
| 1Password | Per seat | Contact sales |
| Microsoft Entra ID | — | — |
| Okta | Per seat | $6 per seat / mo |
| Salesforce | — | — |
| AWS | — | — |
More alternatives
Ranked by how often AI answers name them alongside 1Password in the latest weekly run.