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Azure Synapse

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New to the index — the Azure Synapse profile is being built from its website.

Data WarehouseRedmond, Washington5,000+ employees

#17 of 39 in Data Warehouse22% positive in AI answers

Track this brand Visit websiteCompare alternatives
Visibility score
4.8%
New vs last week
Weekly run · Nov 3

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

  • Azure Synapse ranks #17 of 39 in Data Warehouse with an AI visibility score of 4.8 (SlateIndex, Nov 3, 2026).
  • Azure Synapse is most visible on Perplexity (9.6) and least on ChatGPT (0.9).
  • AI engines name Azure Synapse in 8 of the 30 Data Warehouse buyer prompts SlateIndex tracks.
  • fortegrp.com is the source AI engines cite most in answers about Azure Synapse, with 4 citations.

About

Company details for Azure Synapse

Azure Synapse Analytics is a Microsoft analytics platform that combines a massively parallel SQL warehouse, an Apache Spark engine, a data integration service and a web studio in one workspace. It offers serverless and provisioned resources for querying data on demand. Microsoft says existing workspaces remain supported, but it directs new data warehousing projects to Fabric Data Warehouse. It ranks #17 of 39 in Data Warehouse on SlateIndex and has a visibility score of 4.8 in the latest weekly run.

Its differentiator: combines a SQL warehouse, Apache Spark engine, data integration service and web studio in one platform.

Categories
Data Warehouse
Company size
5,000+ employees
Headquarters
Redmond, Washington
Company type
Division of Microsoft
Deployment
Serverless or provisioned resources, with Azure Private Link keeping traffic between Synapse and its consumers on the Microsoft network rather than the internet.
Compliance
HITRUST, SOC 1, SOC 2, ISO 27001, ISO 27017

Read from en.wikipedia.org, gartner.com, celestinfo.com, learn.microsoft.com, graphiq.ai, azure.microsoft.com · refreshed Nov 3, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score
4.8%
across Data Warehouse answers, weighted by position
ChatGPT0.9%
AI Mode3.7%
Perplexity9.6%
Change
New
vs last week’s run
Category rank
#17 of 39
in Data Warehouse
Mentions
10
in this week’s run
Share of voice
1.8%
of AI mentions in Data Warehouse

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now4.8%
30-day change—
High · low4.8% · 4.8%
Rank#17
0%25%50%75%100%Nov 3Azure Synapse 5%

Changes appear after the second weekly run in Data Warehouse. Snowflake leads the category at 68.6%.

AI mentions & citations

Recent answers that name Azure Synapse

All prompts

Which data warehouse tools offer annual discounts?

Azure Synapse Analytics: One-year reservations can reduce costs by approximately 31%; three-year commitments offer deeper discounts.

Perplexity · run of Nov 3

Official website of the top data warehouse vendors

Microsoft Azure Synapse Analytics: azure.microsoft.com/products/synapse-analytics

Perplexity · run of Nov 3

Where can I sign up for a data warehouse?

Azure Synapse Analytics — create an Azure account, then provision a dedicated SQL pool; usage may incur charges.

Perplexity · run of Nov 3

Best data warehouse for enterprise

Microsoft Fabric / Azure Synapse — Best for Microsoft-Centric Enterprises

Google AI Mode · run of Nov 3

Official website of the top data warehouse vendors

Microsoft Azure Synapse Analytics – Limitless analytics service combining data integration, enterprise data warehousing, and big data analytics.

Google AI Mode · run of Nov 3

Alternatives to the most popular data warehouse

If you mean Snowflake, the strongest alternatives are Google BigQuery, Amazon Redshift, Databricks, Microsoft Fabric/Azure Synapse, ClickHouse, and DuckDB/MotherDuck.

Perplexity · run of Nov 3

Who makes the most used data warehouse?

However, the answer depends on how “most used” is measured: BigQuery, Redshift, Databricks, and Microsoft Fabric/Synapse are also major platforms, especially within their respective cloud ecosystems.

Perplexity · run of Nov 3

Compare the leading data warehouse platforms

Microsoft Fabric / Azure Synapse

Google AI Mode · run of Nov 3

Products & features

What Azure Synapse sells

Dedicated SQL pools

Provisioned, massively parallel SQL data warehouse within a Synapse workspace.

Serverless SQL

On-demand querying of data without provisioned resources.

Spark pools

Apache Spark engine for big data processing.

Pipelines

Data integration using the same engine as Azure Data Factory.

Data Explorer

Log and time-series analytics. The Data Explorer preview was retired on 7 October 2025.

Strengths engines cite

  • Broad analytics service combining data integration, enterprise data warehousing, and big data analytics
  • Best for Microsoft-centric enterprises
  • Reservations can reduce costs by about 31% with deeper discounts for three-year commitments
  • Major platform, especially within its cloud ecosystem; among the strongest alternatives

Target market & buyers

Notable customers include KONGSBERG, T-Systems International GmbH, University of Derby.

Funding & recent developments

Funding

Latest known roundTotal raised
——

Recent developments

  1. Oct 2025ProductSynapse Data Explorer (Preview) retired

    Microsoft retired the Synapse Data Explorer preview.

  2. Oct 2025ProductAzure Synapse Runtime for Apache Spark 3.5 reaches general availability

    The Spark 3.5 runtime reached general availability after a June 2025 preview.

  3. Oct 2025CompanyFabric named as Synapse's strategic successor

    Directions on Microsoft says Synapse is still safe to use, but its long-term future is uncertain, and Fabric is Microsoft's strategic successor.

Competitive landscape

How Azure Synapse compares with its top three alternatives

All alternatives

Azure Synapse most often appears alongside Amazon Redshift, Snowflake, BigQuery in AI answers.

vsAzure Synapse vs Amazon Redshift4.8% vs 40.5% visibility · Amazon Redshift leadsFull comparison vsAzure Synapse vs Snowflake4.8% vs 68.6% visibility · Snowflake leadsFull comparison vsAzure Synapse vs BigQuery4.8% vs 63.6% visibility · BigQuery leadsFull comparison
BrandVisibilityShare of voicevs last weekStarting price
Azure Synapse4.8%1.8%NewPricing not available
Amazon Redshift40.5%9.8%NewPricing not available
Snowflake68.6%11.3%NewContact sales
BigQuery63.6%12%NewPricing not available
Databricks46.2%7.6%NewPricing not available

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 22% · Neutral 56% · Mixed 22% of 9 engine answers that mention Azure Synapse

Praised for

  • Broad analytics service combining data integration, enterprise data warehousing, and big data analytics
  • Best for Microsoft-centric enterprises
  • Reservations can reduce costs by about 31% with deeper discounts for three-year commitments
  • Major platform, especially within its cloud ecosystem; among the strongest alternatives

Criticised for

    Cite as: SlateIndex, “Azure Synapse AI visibility profile”, https://slateindex.ai/brand/azure-synapse, data of Nov 3, 2026. Licence: CC BY 4.0.