Shopify

New

The All-in-One Commerce Platform for Businesses

E-Commerce PlatformsOttawa, Ontario, Canada5,000+ employeesFounded 2006

#1 of 43 in E-Commerce Platforms 41% positive in AI answers

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Visibility score

78.7%

New vs last week

Weekly run · Nov 3

Data collected Nov 3, 2026·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run Nov 9, 2026

Shopify ranks #1 of 43 in E-Commerce Platforms with an AI visibility score of 78.7 (SlateIndex, Nov 3, 2026).
Shopify is most visible on ChatGPT (90.7) and least on Perplexity (70.7).
AI engines name Shopify in 31 of the 60 E-Commerce Platforms buyer prompts SlateIndex tracks.
shopify.com is the source AI engines cite most in answers about Shopify, with 62 citations.

About

Company details for Shopify

Shopify is a commerce platform for selling online and in person from one dashboard. It includes a storefront builder, payments, shipping, marketing, and point-of-sale tools. SEO is a feature area inside the platform, which generates sitemaps, canonical tags, and SSL automatically. It ranks #1 of 43 in E-Commerce Platforms on SlateIndex and has a visibility score of 78.7 in the latest weekly run.

Founded in 2006 and headquartered in Ottawa, Ontario, Canada, the company employs 5,000+ people. Its differentiator: a checkout the vendor says converts 15% better on average than other platforms.

Website: shopify.com
Categories: E-Commerce Platforms, SEO Tools
Company size: 5,000+ employees
Headquarters: Ottawa, Ontario, Canada
Founded: 2006
Company type: Public (NASDAQ: SHOP)
Pricing: $29 / mo · flat tiers
Free trial: 3-day free trial
Deployment: Hosted by Shopify on its own infrastructure
Platforms: Web, Mobile
Integrations: 21000+ native
Compliance: PCI DSS Level 1, SOC 2 Type II, SOC 3
Support: 24/7 support, Live chat, Help Center, Community, Priority 24/7 phone support on Plus

Facebook · facebook.com/shopify X (Twitter) · twitter.com/shopify YouTube · youtube.com/user/shopify Instagram · instagram.com/shopify/LinkedIn · linkedin.com/company/shopify

Read from linkedin.com, shopify.com, capterra.com, facebook.com, thespearpoint.com, 20northmarketing.com · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score

78.7%

across E-Commerce Platforms answers, weighted by position

ChatGPT90.7%

AI Mode74.6%

Perplexity70.7%

Change

New

vs last week’s run

Category rank

#1 of 43

in E-Commerce Platforms

Mentions

in this week’s run

Share of voice

15.6%

of AI mentions in E-Commerce Platforms

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now78.7%

30-day change—

High · low78.7% · 78.7%

Rank#1

Compare in

Changes appear after the second weekly run in E-Commerce Platforms. Shopify leads the category at 78.7%.

Media

Website and product screenshots for Shopify

All media

Home page

Pricing page

AI mentions & citations

Recent answers that name Shopify

All prompts

What is an e-commerce platform and when does a company need one?

A small retailer might choose Shopify.

ChatGPT · run of Nov 3

How do I choose an e-commerce platform for a mid-market team?

For most mid-market businesses, I'd recommend evaluating Shopify Plus, BigCommerce, Adobe Commerce, and commercetools before making a decision.

ChatGPT · run of Nov 3

What features matter most in an e-commerce platform?

Based on current 2026 industry guidance from Shopify, Stripe, and BigCommerce, I'd prioritize the following 12 features.

ChatGPT · run of Nov 3

What are common mistakes when buying an e-commerce platform?

I can also help you create a weighted e-commerce platform vendor evaluation scorecard that you can use to compare vendors such as Shopify, Adobe Commerce, BigCommerce, and Salesforce Commerce Cloud.

ChatGPT · run of Nov 3

How do companies build and run an online store without a dedicated tool?

Instead of purchasing a complete solution such as Shopify or BigCommerce, a company builds its own system using separate components.

ChatGPT · run of Nov 3

What is the difference between an e-commerce platform and website builder?

Shopify: Primarily an e-commerce platform, but also includes website-building tools.

ChatGPT · run of Nov 3

How long does it take to roll out an e-commerce platform?

Based on typical implementation activities described by Salesforce and Shopify.

ChatGPT · run of Nov 3

What are the best Ecommerce Platforms tools in 2026?

My overall recommendation is Shopify for most businesses, WooCommerce for flexibility and ownership, and BigCommerce for more complex or rapidly scaling stores.

ChatGPT · run of Nov 3

Products & features

What Shopify sells

Online store

Storefront builder with prebuilt themes and AI-generated store setup.

Point of Sale (POS)

In-person selling from a phone, card reader, or sales counter, with POS Pro as a paid add-on.

Shopify Payments

Built-in payment processing with Shop Pay checkout.

Shopify Capital

Merchant funding of up to $2M in the US with no equity taken.

Sidekick

Built-in commerce AI assistant in the Shopify admin.

Shopify Markets

International selling with local currencies, duties, and taxes.

Hydrogen

Headless commerce toolkit for building custom storefronts.

Strengths engines cite

Market-leading, best-overall choice for most businesses
Fast launch and smooth, easy setup
Scales from small businesses to enterprise retail
Strong app ecosystem and integrations
Transparent pricing, free trial and annual discounts

Target market & buyers

Entrepreneurs to enterprise merchants selling online and in person

Notable customers include Mattel, Our Place, Guests on Earth, Huron, Monos, Allbirds, Gymshark, PepsiCo.

Industry	Primary use case
Retail	Online and in-person selling, inventory, payments, shipping, and marketing for retail businesses

Funding & recent developments

Funding

Latest known round	Total raised
—	—

Recent developments

Oct 2026ProductFall '26 Edition released
Shopify released its Fall '26 Edition with Shopify Protect fraud and chargeback tools.
Oct 2026CompanyReported plan price increases
A third-party blog reports Grow plan prices rose 13% and Advanced plan prices rose 20%. This is secondary-source reporting.
Jun 2026CompanyShare repurchase program increased by $3 billion
Shopify announced a $3 billion increase to its share repurchase program.
May 2026CompanyQ1 2026 GMV above $100 billion
Shopify reported Q1 2026 GMV above $100 billion in a May 5, 2026 release.

Competitive landscape

How Shopify compares with its top three alternatives

All alternatives

Shopify most often appears alongside BigCommerce, WooCommerce, Adobe Commerce in AI answers.

vsShopify vs BigCommerce78.7% vs 47.5% visibility · Shopify leadsFull comparison vsShopify vs WooCommerce78.7% vs 48.6% visibility · Shopify leadsFull comparison vsShopify vs Adobe Commerce78.7% vs 25.7% visibility · Shopify leadsFull comparison

Brand	Visibility	Share of voice	vs last week	Starting price
Shopify	78.7%	15.6%	New	$29 / mo
BigCommerce	47.5%	11.8%	New	$39 / mo
WooCommerce	48.6%	11.7%	New	Pricing not available
Adobe Commerce	25.7%	7.9%	New	Pricing not available
Wix	27.7%	8%	New	Free plan