Emma
NewEmail marketing built for your ecosystem
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- Emma ranks #44 of 55 in Email Marketing with an AI visibility score of 0 (SlateIndex, Nov 2, 2026).
- Emma is most visible on ChatGPT (0) and least on Perplexity (0).
- AI engines name Emma in 0 of the 30 Email Marketing buyer prompts SlateIndex tracks.
About
Company details for Emma
Emma is an email marketing platform that combines email campaigns, automation, AI-powered Smart Features, SMS and integrations with CRMs and other business systems. Brand controls, locked templates, subaccounts and approval workflows let multi-location organizations send consistent campaigns. It serves higher education, nonprofit, government, sports and fitness, and travel and hospitality organizations. It ranks #44 of 55 in Email Marketing on SlateIndex and has a visibility score of 0 in the latest weekly run.
It has raised about $5M. Its differentiator: subaccounts with locked, shared templates and approval workflows let local teams send on-brand email under central governance.
- Website
- myemma.com
- Categories
- Email Marketing
- Company type
- Division of Marigold
- Funding
- Seed (lead: Nashville Capital Network) · $5M raised
- Pricing
- $105 / mo · flat tiers
- Free trial
- —
- Deployment
- US-based cloud hosting
- Compliance
- HITRUST, SOC 2 Type II, TX-RAMP
- Support
- In-app support, Email support, Phone support, Priority phone support for Corporate plan, Deliverability support, Help center, Training videos, Professional services
Read from myemma.com, btw.so, linkedin.com, cbinsights.com, venturebeat.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Email Marketing. Mailchimp leads the category at 45.4%.
Media
Website and product screenshots for Emma
AI mentions & citations
Recent answers that name Emma
No mentions in the latest run.
Products & features
What Emma sells
Email marketing
Drag-and-drop email editor, segmentation, automation journeys and campaign analytics with brand controls.
Emma SMS
Text messaging that runs alongside email in the same platform.
AI Assistant and Smart Features
AI writing help plus Smart Send, Smart Subject and Smart Recommendations for timing, subject lines and pre-send checks.
Emma Integration Platform
Connectors that sync CRM and core system data into Emma for segmentation and journeys.
Professional Services
Design, strategy, training and technical services for email programs.
Target market & buyers
Higher education, nonprofit, government, sports and fitness, and travel and hospitality organizations, including multi-location brands and franchises.
Notable customers include Allen Institute, Nashville Predators, The HoneyBaked Ham Company, Orangetheory Fitness, MetLife Stadium, Dogfish Head Brewery, Shriners Hospitals for Children, SSM Health.
| Industry | Primary use case |
|---|---|
| Higher education | Enrollment and student retention campaigns with on-brand, compliant communications. |
| Nonprofit | Donor journeys and shared templates that keep chapters aligned. |
| Government | Email with role-based permissions and approval workflows for public communications. |
| Sports & fitness | Engaging members and fans across locations and touchpoints. |
| Travel & hospitality | Guest email across locations, with integrations such as OpenTable and Bentobox. |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Growth capital | 2015 | $5M |
| Series A | 2022 | $5M |
| Seed (lead: Nashville Capital Network) | 2023 | $6M |
| Latest known round | Total raised |
|---|---|
| Seed (lead: Nashville Capital Network) | $5M |
Recent developments
- Dec 2025ProductSmart Segment and Smart Send added
Emma announced new audience and campaign features, Smart Segment and Smart Send.
- Nov 2025SecurityEmma achieves HITRUST i1 certification
Emma announced HITRUST i1 certification for data protection and cybersecurity risk management.
- Nov 2025ProductConditional Contact Fields introduced
Emma added conditional contact fields to help keep data clean and campaigns targeted.
Pricing
Flat tiers pricing
Cite as: SlateIndex, “Emma AI visibility profile”, https://slateindex.ai/brand/emma, data of Nov 2, 2026. Licence: CC BY 4.0.