Google Looker Studio
NewNew to the index — the Google Looker Studio profile is being built from its website.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- Google Looker Studio ranks #9 of 47 in Business Intelligence with an AI visibility score of 16.2 (SlateIndex, Nov 2, 2026).
- Google Looker Studio is most visible on ChatGPT (17) and least on Google AI Mode (15.2).
- AI engines name Google Looker Studio in 12 of the 60 Business Intelligence buyer prompts SlateIndex tracks.
- toolradar.com is the source AI engines cite most in answers about Google Looker Studio, with 10 citations.
About
Company details for Google Looker Studio
Looker Studio is a Google reporting and dashboard tool that runs in a web browser with no installation. It connects to Google data sources and other connectors to build shareable reports and dashboards. It has a free tier and a paid Pro tier that adds team workspaces, scheduled deliveries, audit logging and Gemini AI features. Google renamed the product back to Data Studio in April 2026. It ranks #9 of 47 in Business Intelligence on SlateIndex and has a visibility score of 16.2 in the latest weekly run.
Founded in 2016 and headquartered in Mountain View, California, the company employs 5,000+ people.
- Website
- google.com
- Categories
- Business Intelligence, Web Analytics
- Company size
- 5,000+ employees
- Headquarters
- Mountain View, California
- Founded
- 2016
- Company type
- Division of Alphabet
- Deployment
- Browser-based, no installation needed
- Platforms
- Web browser
- Compliance
- ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27701
Read from en.wikipedia.org, dashthis.com, beastmetrics.io, valiotti.com, s206.q4cdn.com, cloud.google.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Business Intelligence. Microsoft Power BI leads the category at 74.2%.
AI mentions & citations
Recent answers that name Google Looker Studio
How do companies turn company data into dashboards without a dedicated tool?
Connect data sources to visualization services such as Looker Studio and create reports without building a BI infrastructure.
Is there a free business intelligence tool for small teams?
Looker Studio: Best if you want something simple, free and cloud-based.
Is there a free business intelligence tool for small teams?
Looker Studio — Best for Google Analytics, Google Ads, Sheets, and BigQuery.
What are the pros and cons of AgencyAnalytics?
Best business intelligence tool for startups
Looker Studio (formerly Google Data Studio) — Best free tool for marketing & operations
Most affordable business intelligence tool that is still reliable
Google Looker Studio (formerly Data Studio)
Is there a free business intelligence tool for small teams?
Looker Studio (formerly Google Data Studio): Best for marketing and web-based small teams.
Where can I sign up for a business intelligence tool?
Looker Studio (formerly Google Data Studio): A free, user-friendly data visualization tool ideal for marketing teams and small-to-midsize businesses connecting to Google services.
Products & features
What Google Looker Studio sells
Looker Studio
Free browser-based tool for building reports and dashboards from connected data sources.
Looker Studio Pro
Paid tier, priced per user per month, adding team workspaces, scheduled deliveries, audit logging and Gemini AI features.
Strengths engines cite
- Free, user-friendly data visualization tool
- Free core version with transparent low-cost Pro tier
- Good for marketing teams and small businesses
- Strong integration with Google Analytics, Google Ads, Sheets and BigQuery
- Simple, free, cloud-based dashboards with no maintenance
Funding & recent developments
Funding
| Latest known round | Total raised |
|---|---|
| — | — |
Recent developments
- Apr 2026ProductProduct renamed back to Data Studio
Google renamed Looker Studio back to Data Studio, and one source says existing reports move over automatically.
- Dec 2025ProductSlack sharing and scheduling out of preview
Pro users could share and schedule reports in Slack, and the feature left preview.
- Dec 2025ProductHourly delivery and alert schedules for Pro
Pro users gained hourly report delivery and alert schedules.
- Nov 2025SecurityCloud Audit Logs for Pro
Google introduced Cloud Audit Logs for Looker Studio Pro.
- Oct 2025ProductSlack delivery scheduling for Pro
Pro gained Slack delivery scheduling.
Competitive landscape
How Google Looker Studio compares with its top three alternatives
Google Looker Studio most often appears alongside Microsoft Power BI, Metabase, Zoho in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| Google Looker Studio | 16.2% | 3.5% | New | Pricing not available |
| Microsoft Power BI | 74.2% | 13.2% | New | Pricing not available |
| Metabase | 21.7% | 5.2% | New | Free plan |
| Zoho | 44.8% | 12.5% | up+5.4% | Pricing not available |
| Tableau | 55.2% | 11.6% | New | Pricing not available |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 65% · Neutral 20% · Mixed 15% of 20 engine answers that mention Google Looker Studio
Praised for
- Free, user-friendly data visualization tool
- Free core version with transparent low-cost Pro tier
- Good for marketing teams and small businesses
- Strong integration with Google Analytics, Google Ads, Sheets and BigQuery
- Simple, free, cloud-based dashboards with no maintenance
Criticised for
Cite as: SlateIndex, “Google Looker Studio AI visibility profile”, https://slateindex.ai/brand/google-looker-studio, data of Nov 2, 2026. Licence: CC BY 4.0.