ActiveCampaign vs Epsilon
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
ActiveCampaign is the stronger AI pick in Email Marketing: it has a visibility score of 29.4 versus 0.9 for Epsilon, and ranks ahead in 0% of the answers that name both.
Choose ActiveCampaign if…
- You want the brand AI engines rank higher (29.4 vs 0.9)
- You need GDPR or SOC 2 or HIPAA coverage
- advanced marketing automation
- deep CRM integration
Choose Epsilon if…
- You need ISO 27001 or SOC 2 audit for parts of the business coverage
- You prefer a larger, established vendor (5,000+ employees)
- flexible technology for high-volume programs
- campaign operations, strategy, and creative services
AI visibility side by side
Latest weekly run · Nov 2
| Metric | ActiveCampaign | Epsilon |
|---|---|---|
| Visibility score | 29.4% | 0.9% |
| Change vs last week | New | New |
| Rank in Email Marketing | #5 | #35 |
| Share of voice | 7.9% | 0.2% |
| Mentions this run | 39 | 1 |
| Positive in AI answers | 53% | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
ActiveCampaign 0pp · Epsilon 0pp over 0 weekly runs.
Engine by engine
ActiveCampaign leads on 3 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | ActiveCampaign | Epsilon |
|---|---|---|---|
| Which Email Marketing vendors do analysts recommend? | Perplexity | #9 | #3 |
Features, pricing & fit
| Dimension | ActiveCampaign | Epsilon |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | Contact sales | — |
| Free plan | No | — |
| Onboarding fee | Included | — |
| Integrations | 1000+ | — |
| Compliance | GDPR, SOC 2, HIPAA | ISO 27001, SOC 2 audit for parts of the business |
| Support | Help center, FAQs, Support request form, Dedicated account team on Enterprise plan | — |
| Founded | 2003 | 1969 |
| Headquarters | Chicago, Illinois, United States | Irving, Texas, United States |
| Employees | 501–1,000 | 5,000+ |
| Funding | Series C · $360M raised | — |
| Best for | Small teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketing | Brands that want personalized, omnichannel marketing run at individual level and at scale |
Plans side by side
ActiveCampaign
Epsilon
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
ActiveCampaign
- advanced marketing automation
- deep CRM integration
- behavioral and lifecycle automation
- strong email marketing platform
- affordable pricing with annual discount
- charges for total stored prospect records
Epsilon
- flexible technology for high-volume programs
- campaign operations, strategy, and creative services
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “ActiveCampaign vs Epsilon”, https://slateindex.ai/compare/activecampaign-vs-epsilon, data of Nov 2, 2026. Licence: CC BY 4.0.