Agorapulse vs HubSpot

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

HubSpot is the stronger AI pick in Social Media Management: it has a visibility score of 21.7 versus 16 for Agorapulse, and ranks ahead in 30% of the answers that name both.

Choose Agorapulse if…

AI answers describe it more positively (52% vs 35% positive)
You need ISO 27001:2022 or GDPR coverage
Robust unified inbox for comments, DMs, and mentions
Reliable scheduling tools

Choose HubSpot if…

You want the brand AI engines rank higher (21.7 vs 16)
You need SOC 3 coverage
You prefer a larger, established vendor (5,000+ employees)
intuitive, user-friendly interface

AI visibility side by side

Latest weekly run · Nov 2

Metric	Agorapulse	HubSpot
Visibility score	16%	21.7%
Change vs last week	New	New
Rank in Social Media Management	#9	#5
Share of voice	4.6%	5.7%
Mentions this run	27	33
Positive in AI answers	52%	35%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Agorapulse 0pp · HubSpot 0pp over 0 weekly runs.

Engine by engine

HubSpot leads on 2 of 3 engines

ChatGPT

20.7%

12.2%

AI Mode

7.4%

18.3%

Perplexity

19.8%

34.4%

AgorapulseHubSpot

Head to head in AI answers

10 engine answers name both brands

7Agorapulse ranked higher

3HubSpot ranked higher

Prompt	Engine	Agorapulse	HubSpot
How do I choose a social media management tool for a mid-market team?	AI Mode	#5	#1
How do I choose a social media management tool for a mid-market team?	Perplexity	#4	#10
What are the best Social Media Management tools in 2026?	AI Mode	#6	#7
What are the best Social Media Management tools in 2026?	Perplexity	#6	#14
Top social media management tool options for B2B SaaS companies	ChatGPT	#5	#2
Top social media management tool options for B2B SaaS companies	Perplexity	#4	#7
Best social media management tool for startups	Perplexity	#4	#9
Compare the leading Social Media Management platforms	Perplexity	#4	#14
Which Social Media Management vendors do analysts recommend?	Perplexity	#8	#12
Official website of the top social media management tool vendors	Perplexity	#7	#4

Features, pricing & fit

Dimension	Agorapulse	HubSpot
Pricing model	—	Per seat
Entry price	—	Free; paid from $7 per seat / mo
Free plan	—	Yes
Onboarding fee	—	$3,000
Deployment	Cloud SaaS	Cloud
Integrations	—	2000+
Compliance	SOC 2 Type II, ISO 27001:2022, GDPR	SOC 2 Type II, SOC 3
Support	Support team with an average response time of 30 minutes or less	Phone
Founded	2010	2006
Headquarters	Paris, France	Cambridge, Massachusetts, United States
Employees	51–200	5,000+
Funding	Series B, led by Hi Inov Dentressangle with Cipio Partners and Entrepreneur Venture	Corporate round
Best for	Social media managers, marketing leaders and agencies that need to prove social media's business results	Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM.