Brand24AI social listening tool for tracking brand mentions
vs
ZapierBuild and scale AI workflows and agents across 9,000+ apps
Comparison · Social Media Management · weekly run Nov 2
Brand24 vs Zapier
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Zapier is the stronger AI pick in Social Media Management: it has a visibility score of 12 versus 0 for Brand24.
Choose Brand24 if…
- Flat tiers pricing suits your budget better than usage-based
Choose Zapier if…
- You want the brand AI engines rank higher (12 vs 0)
- You want a free plan to start
- You need SOC 2 Type II or SOC 3 or GDPR or CCPA coverage
- You prefer a larger, established vendor (501–1,000 employees)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Brand24 | Zapier |
|---|---|---|
| Visibility score | 0% | 12% |
| Change vs last week | New | New |
| Rank in Social Media Management | #46 | #10 |
| Share of voice | 0% | 5% |
| Mentions this run | 0 | 29 |
| Positive in AI answers | — | 29% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Brand24 0pp · Zapier 0pp over 0 weekly runs.
Engine by engine
Zapier leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
Brand24Zapier
Head to head in AI answers
0 engine answers name both brands
0Brand24 ranked higher
0Zapier ranked higher
Features, pricing & fit
| Dimension | Brand24 | Zapier |
|---|---|---|
| Pricing model | Flat tiers | Usage-based |
| Entry price | $249 / mo | Free; paid from $19.99 / mo |
| Free plan | No · 14-day trial | Yes |
| Deployment | Web dashboard and mobile app | Multi-tenant cloud |
| Integrations | — | 9000+ |
| Compliance | — | SOC 2 Type II, SOC 3, GDPR, CCPA |
| Support | Webinars, Help center, Chat support, Email support | Email support, Live chat on Professional plans from the 2,000 task tier, Priority support on Team and Enterprise, Technical Account Manager on set thresholds or as an add-on |
| Founded | 2010 | 2011 |
| Headquarters | Wrocław, Poland | San Francisco, CA |
| Employees | 51–200 | 501–1,000 |
| Funding | Venture | Equity crowdfunding |
| Best for | Startups, small businesses, growing businesses, small agencies and established agencies | Businesses from first-time founders to the Fortune 500 that want AI and automation across many apps. |
Plans side by side
Brand24
Individual$249month ($199/month billed annually)
Team$349month ($299/month billed annually)
Pro$499month ($399/month billed annually)
Business$699month ($599/month billed annually)
Enterprise$1,499month, billed annually (from)
Zapier
Free$0month
Professional$19.99month (starting from)
Team$69month (starting from)
EnterpriseCustomcontact sales
Pros and cons
Themes from the AI answers that mention each brand
Brand24
Profile in progress.
Zapier
- Easy to use and integrates with thousands of apps
- Powerful AI agent and workflow automation
- Strong user ratings on G2 and Capterra
- Widely adopted general integration and workflow tool
- Free tier with no time limit or credit card needed
- Free plans have limited monthly activities
- Not a standalone marketing automation platform
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Brand24 vs Zapier”, https://slateindex.ai/compare/brand24-vs-zapier, data of Nov 2, 2026. Licence: CC BY 4.0.