CountlyPrivacy-focused digital analytics, now AI-ready
vs
HotjarHotjar is now Contentsquare: heatmaps, recordings and surveys.
Comparison · Product Analytics · weekly run Nov 3
Countly vs Hotjar
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Countly is the stronger AI pick in Product Analytics: it has a visibility score of 2.2 versus 2.2 for Hotjar.
Choose Countly if…
- AI answers describe it more positively (17% vs 6% positive)
- You need a self-hosted or on-premises option
- You need SOC 2 Type II or TISAX Participant coverage
- free trial offered
Choose Hotjar if…
- You want a free plan to start
- You need ISO 27701 or SOC 2 Type 2 coverage
- Session replay and heatmaps for behavior analysis
- Combines visual behavior with quantitative and feedback data
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Countly | Hotjar |
|---|---|---|
| Visibility score | 2.2% | 2.2% |
| Change vs last week | up+0.4% | up+0.8% |
| Rank in Product Analytics | #18 | #16 |
| Share of voice | 0.7% | 0.7% |
| Mentions this run | 4 | 3 |
| Positive in AI answers | 17% | 6% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Countly +0.40000000000000013pp · Hotjar +0.8000000000000003pp over 1 weekly runs.
Engine by engine
Countly leads on 1 of 3 engines
ChatGPT
AI Mode
Perplexity
CountlyHotjar
Head to head in AI answers
0 engine answers name both brands
0Countly ranked higher
0Hotjar ranked higher
Features, pricing & fit
| Dimension | Countly | Hotjar |
|---|---|---|
| Pricing model | Usage-based | Usage-based |
| Entry price | $175 / mo | Free; paid from $39 / mo |
| Free plan | No · 14-day trial | Yes |
| Deployment | On-premise, self-hosted, or managed private cloud | — |
| Integrations | — | 10+ |
| Compliance | ISO 27001, ISO 27017, ISO 27018, SOC 2 Type II, TISAX Participant | ISO 27001, ISO 27017, ISO 27018, ISO 27701, SOC 2 Type 2 |
| Support | Dedicated Customer Success Manager (Enterprise), Tailored onboarding and support (Enterprise), Service level agreement (Enterprise) | AI-powered support on the free plan, Priority support on Pro and Enterprise, Community, Education |
| Founded | 2013 | — |
| Headquarters | London, United Kingdom | — |
| Employees | 51–200 | — |
| Funding | Seed (led by Seedcamp, with Notion Capital and angels) | — |
| Best for | Organizations that want product analytics with full data ownership, from growing teams that want a managed private cloud to regulated or security-conscious organizations that need self-hosting. | Midsize and SMB businesses that want heatmaps, session recordings and surveys in one product experience platform. |
Plans side by side
Hotjar
Free$0forever
Growth$39month, billed yearly ($49 billed monthly); from 7k monthly sessions
ProCustomcustom
EnterpriseCustomcustom
Pros and cons
Themes from the AI answers that mention each brand
Countly
- free trial offered
- pricing requires plan-specific or sales-assisted quotes
- discount amount and trial duration not publicly specified
Hotjar
- Session replay and heatmaps for behavior analysis
- Combines visual behavior with quantitative and feedback data
- Basic free tier or trial available
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Countly vs Hotjar”, https://slateindex.ai/compare/countly-vs-hotjar, data of Nov 3, 2026. Licence: CC BY 4.0.