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SlateIndex
EmmaEmail marketing built for your ecosystem
vs
MailPoetBetter Email for WordPress-Powered Websites.
Comparison · Email Marketing · weekly run Nov 2

Emma vs MailPoet

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

MailPoet is the stronger AI pick in Email Marketing: it has a visibility score of 0.3 versus 0 for Emma.

Choose Emma if…

  • You need HITRUST or SOC 2 Type II or TX-RAMP coverage
  • Flat tiers pricing suits your budget better than usage-based

Choose MailPoet if…

  • You want the brand AI engines rank higher (0.3 vs 0)
  • You want a free plan to start
  • You need GDPR compliant (vendor claim) coverage
  • Usage-based pricing suits your budget better than flat tiers

AI visibility side by side

Latest weekly run · Nov 2

Metric Emma MailPoet
Visibility score0%0.3%
Change vs last weekNewNew
Rank in Email Marketing#44#41
Share of voice0%0.2%
Mentions this run01
Positive in AI answers——

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Emma 0%

Emma 0pp · MailPoet 0pp over 0 weekly runs.

Engine by engine

MailPoet leads on 3 of 3 engines

ChatGPT
0%
0%
AI Mode
0%
0%
Perplexity
0%
0.9%
EmmaMailPoet

Head to head in AI answers

0 engine answers name both brands

0Emma ranked higher
0MailPoet ranked higher

Features, pricing & fit

DimensionEmmaMailPoet
Pricing modelFlat tiersUsage-based
Entry price$105 / moContact sales
Free planNoYes
DeploymentUS-based cloud hostingWordPress plugin, hosted on the customer's own WordPress site. Sending runs through the MailPoet Sending Service, the host, or a third-party SMTP provider.
ComplianceHITRUST, SOC 2 Type II, TX-RAMPGDPR compliant (vendor claim)
SupportIn-app support, Email support, Phone support, Priority phone support for Corporate planWordPress forums, MailPoet Knowledge Base, Priority email support on paid plans, Support by email or from the WordPress admin
Founded—2011
Headquarters—Marseille, France
Employees—11–50
FundingSeed (lead: Nashville Capital Network) · $5M raised—
Best forMulti-location and multi-department organizations such as universities, nonprofits, government agencies and franchises that need central brand control.Bloggers, small businesses and WooCommerce stores that run their email marketing from WordPress.

Plans side by side

Emma

Emma Lite$105month
Emma for Teams$205month
Emma CorporateCustomcontact sales
Emma pricing

MailPoet

Starter$0month
BusinessCustommonth, priced by number of subscribers
AgencyCustommonth, priced by number of subscribers
CreatorCustommonth, priced by number of subscribers
MailPoet pricing

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

Cite as: SlateIndex, “Emma vs MailPoet”, https://slateindex.ai/compare/emma-vs-mailpoet, data of Nov 2, 2026. Licence: CC BY 4.0.