GumroadEarn your first dollar online with Gumroad
vs
PaddleWe're the Merchant of Record platform that helps digital product companies sell globally and grow without complexity.
Comparison · E-Commerce Platforms · weekly run Nov 3
Gumroad vs Paddle
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Paddle is the stronger AI pick in E-Commerce Platforms: it has a visibility score of 2.1 versus 0.3 for Gumroad.
Choose Gumroad if…
- Well suited to selling digital products
Choose Paddle if…
- You want the brand AI engines rank higher (2.1 vs 0.3)
- You prefer a larger, established vendor (201–500 employees)
- Recommended as a strong option on B2B SaaS shortlists
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Gumroad | Paddle |
|---|---|---|
| Visibility score | 0.3% | 2.1% |
| Change vs last week | New | New |
| Rank in E-Commerce Platforms | #38 | #18 |
| Share of voice | 0.2% | 0.4% |
| Mentions this run | 1 | 2 |
| Positive in AI answers | 0% | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Gumroad 0pp · Paddle 0pp over 0 weekly runs.
Engine by engine
Paddle leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
GumroadPaddle
Head to head in AI answers
0 engine answers name both brands
0Gumroad ranked higher
0Paddle ranked higher
Features, pricing & fit
| Dimension | Gumroad | Paddle |
|---|---|---|
| Pricing model | Usage-based | Usage-based |
| Entry price | Contact sales | Contact sales |
| Free plan | No | No |
| Support | — | Customer support, Billing support, Advisory services, Implementation service |
| Founded | 2012 | — |
| Headquarters | San Francisco, CA | London, United Kingdom |
| Employees | 11–50 | 201–500 |
| Funding | Convertible note | Series A, led by BGF Ventures |
| Best for | Creators and side-project sellers who want to sell digital products, video lessons and subscriptions without a monthly platform fee | Digital product businesses such as SaaS and mobile app companies that want to sell globally without handling payments, tax and compliance themselves. |
Plans side by side
Gumroad
Direct salesCustomper transaction
Discover marketplace salesCustomper transaction
Paddle
Pay-as-you-goCustom5% + 50¢ per Checkout transaction
Custom pricingCustomcontact sales
Pros and cons
Themes from the AI answers that mention each brand
Gumroad
- Well suited to selling digital products
Paddle
- Recommended as a strong option on B2B SaaS shortlists
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Gumroad vs Paddle”, https://slateindex.ai/compare/gumroad-vs-paddle, data of Nov 3, 2026. Licence: CC BY 4.0.